(originally published in Pavement
magazine, 2001)
Cloudboy have returned from
the deep South with their new album At The End Of The Garden, after four
years in the wilderness. The Dunedin outfit have pulled together a beautiful
collection of lushly orchestrated pop tunes, and the recently completed
tour to support it's release extended on it's themes, using video, pantomime,
masks, and costumes. Not your average album tour, then!
"Well, seeing as we've got such a cinematic sound already, we thought
that we'd match it with something visual," says Jo Contag from Cloudboy.
on the phone from Dunedin. "And since it took us four years to make the
album, we thought it'd be good to do something a bit special. Over the
years we've played in pubs, and our music has too much complexity, too
much subtlety, and Demarnia sings quietly; it doesn't quite suit the pub
atmosphere of drunk people loudly yelling in the background. We always
find our audiences are very attentive, and they sit down in front of the
stage, so we thought lets do a show in seated venues. Once you get into
that scenario, you don't just want to play the music, you've got the opportunity
to have a full sensory experience."
Jo was pleasantly surprised by the audiences response to the performance.
"Crowds were generally quiet during the first few songs we'd play, people
seemed surprised, they didn't know what to think of it, but then, generally
we'd get very enthusiastic applause between songs. We've had rave responses
from everywhere. We've been using movies from the Film Archive for the
video backdrops to each song, using amateur drama footage from the 30's,
40's, and 50's. There's some really amazing footage there. we searched
their databases for a few weeks, and found some great footage, then we
had to get permission to use it from the depositors (of the fims with
the Film Archive). We definitely want to work more with old New Zealand
footage." Plans are afoot to do some return shows around the country shortly.
The album had a long gestation process. "We started the first recordings
for it in 96, and did most of the recording and mixing last year." By
way of contrast, their first ep took them about a week to record. "That
was a good exercise in being concise," observes Jo, "but with this album,
we decided we wanted to take as much time as we possibly need. It was
pretty much self financed, with some Creative New Zealand funding, but
without a record label. The aim was to make a very organic sounding, but
very lush album. Some things took very long. For the next album, I think
will probably be sparser, and more electronic."
The songwriting process starts with singer Demarnia Lloyd. "She writes
the songs and builds them up in her home studio. Then she hands it onto
me and Craig (Monk, violinist and guitarist), and Craig writes the string
arrangement, and collectively we deliberate over weeks and months about
what instruments to put on, and we get guest musicians along, and add
to them ourselves. Dunedin was perfect for that, because its such a musical
community where everybody has played with everybody, and a lot of people
are friends, people have wacky instrument collections, like we have a
jazz trumpeter from a school jazz band, and Demarnia's father played flutes
and whistles on quite a few tracks. He's quite a well known folk musician
from Christchurch. She's got that folk music background. T hat does actually
shine through, like in the vocal harmonies." So, that's what is down at
the end of the garden. Why don't you have a look?
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