burger king commercial
source: rollingstone
date: july 25, 2000

Backstreet mania hit Toronto July 25 when a local radio station leaked that the pop stars were in town shooting a Burger King commercial over several days at various locales. The shoot is for a BK Boys promotion which will launch in late summer or early fall. Burger King will be promoting a behind-the-scenes video as well as compact discs that feature one new song from the Boys' upcoming album, as well as previously recorded but "never aired" songs by the BSBs. The CD will be a purchase-with-purchase offer at participating Burger King restaurants. According to a BK source, there will be three commercials shot in Toronto, two geared toward adults, the other geared towards younger consumers. The spots will air in Canada before the U.S. . . .

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