* Use a sitemap if you have a large site.
* Static navigation,no mouseovers or java
* Avoid excess flash and images.Keep page weight less for fast loading
* Descriptive pages from the page title through
* No hidden goodies to annoy the spiders
* Clean code (validate HTML)
* Good content
* Use natural links to connect different pages.
* Clear navigation
* Make a file named robots.txt and keep at wwwroot.It looks like
User-agent: *
Disallow: /avirupadminpages
* Dont be afraid to link out to quality related resources throughout
your site.
* Use GOOGLE suggest to find keywords
* Name files using terms suiting search phrase
like hotspotstatistics.html --> hotspot-trends.html
* All Search Spiders like fresh content, if the site keeps updating with
new quality content, they love to visit regularly for updates. News
sites and forums are regularly crawled for fresh news and new posts
respectively.
*It is better to have a small number of keywords preferably one
keyphrase or two or three variants of the same key phrase
* Keep 250 words per page maximum
*Keywords can be differnet on different pages.Each page of your site
should be optimized for different keywords.Keep them at top of page
* Emphasis or italics on important points and / or use bulleted lists
to make the text easier to digest.(Placing the keywords in bold and underline text.)
NOTE:Some suggested that GOOGLE dont like same word bolded as it seems like SEO hack(over optimization penalty).But that is debatable.
* Structure document with keyword rich code broken down properly...
text should read well to humans
use your keywords in many of the page elements such as