David Lim



Professional Interests
Strategy, Business development and marketing,
e-Business, Venture, Investment and finance.

I thrive in dynamic and amicable team-oriented environments.

EDUCATION

Search Engine Marketing (SEM) Certifications - Google and Yahoo
- Official certifications in Search Engine Marketing and advertising by Google Adwords Professional and Yahoo! Search Engine Ambassador

Stanford University & U.California -Berkeley, USA 1999-2000
- Real-time competitive analysis, Software and internet marketing, Internet profit models, Building web communities, Internet law, Venture capital- Financing high-tech companies, and Advanced analytical financial and operations modelling using spreadsheets.

CPM - Certified Professional Marketer, Asia-Pacific Marketing Federation, 1999 part time while working
- Marketing research, Marketing management, Marketing communications, and Asia-Pacific Business.

Numerous professional development courses and conferences, 1996-2002
- Internet, e-commerce, wireless, IT and high-tech industry conferences in USA and Pacific Rim.
Professional finance course IMF and Federal Reserve Bank NYC, accounting and financial analysis.
Business communications, public speaking and presentation.

University of New South Wales, Sydney, Australia, Masters of Commerce, 1995
- Comprehensive business expertise: Strategy, International Marketing, Investment and Corporate finance, and Commercial, Intellectual property & Competition Law. Top business team projects in Business strategy, International marketing, and Corporate finance.

Additional courses in 2003: New Product & Services Development, Strategy and asset management, Tourism development, Real estate investment and finance.

University of British Columbia, Canada, Bachelor of Arts - Honours, 1988-92
Comprehensive education in social science: International relations, psychology, sociology, art history, anthropology.
First class for Honours Economics thesis, Top 6% scholarship, SAT:98% percentile.

National Computing Center, Diploma in Computer Science,1987.
Computer system design, Computer math, Computer programming: Assembly, BASIC, PASCAL and COBOL.


PROFESSIONAL ACHIEVMENTS AND SKILLS


Venture capitalist, IDG Ventures, a technology venture capital firm based in Singapore. 2008-present
- Investing in early stage and growth companies and start-ups in South East Asia, currently focuses on the internet, mobile and digital media industries.
- IDG Ventures - South East Asia is part of global IDG Ventures owned by The IDC group.


Principal consultant - Strategy, marketing and finance, Startbucks, 2001-2007
- Work closely with CEOs and founders of innovative companies to develop their product and market potential, refine and build robust business, financial, and growth plans.
- Successfully mentored a pioneering software company, refined their business and marketing strategies and attracted US$3 million funding from a North American venture capital company.
- Facilitated strategic alliances, partnerships, and corporate funding for companies.
- Conducted primary market research and advanced statistical analysis on how consumers use the internet and e-commerce, and uncovered differences in adoption and usage patterns among different consumer segments and profiles, and translated these into actionable strategic marketing insights.


Venture capitalist - Investment manager, Transpac Venture Capital, US$800mil business investment and management firm, 2000-01
- The firm invested in and managed nearly 200 companies in technology, wireless, internet, IT, telecommunications, life sciences, electronics, semiconductors, manufacturing, industrial and consumer products.
- Identifying global and regional technology, business and investment opportunities in the Australia, Asia-Pacific, China, Israel, USA, and Silicon Valley.
- Comprehensive experience and expetise in evaluating business concepts and companies, assessing strategic viability of core technologies and products, market potential and positioning in the competitive landscape, and all aspects of their business and investment attractiveness.
- Helped manage and grow companies as a representative of my firm on the Boards of our portfolio companies.
- Presented business and investment proposals to the President and Senior Vice Presidents of the firm.
- Skilled in private equity process of screening new investment opportunities, negotiating deal terms, business, financial and valuation modelling, conducting due diligence.


Online product business developer, 3Fusion, Silicon Valley, 1999-2000
- Conceptualized new ideas for business and consumer applications of the company's core technology.
- Designed a differentiated new online product application for a highly competitive marketplace.


Global economist and fund manager, Markets & Investments Department, MAS (central bank), 1996-1999
- Excellent research and analytical, comminication and presentation skills: Wrote numerous analysis reports presented to the highest levels of the Central Bank and offices of the Prime Minister and Government.
- Conducted primary research for and published a "Survey of Treasury Activities" analysing the revenues, costs and profit structures of treasury operations of all banks and financial institutions in the industry
- Large scale, mission-critical IT design and implementation projects: Individually conceptualized and designed a blueprint for an online e-bidding system for bond auctios of $500 mil to $1,000 million - The e-Apps system has been in operation since 2002.
- Designed, built and launched RTGS, a national real-time, electronic, multi-million dollar monetary transation system, as a member of a cross-department and private industry team.
- Founding member of the online and website development Committee.
- Comprehensive experience in global economics and financial markets, foreign exchange, and risk management.
- Fund management of US$90 billion- Analyzed global financial markets, personally responsible for managing a multi-billion, multi-currency money market investment portfolio.
- Defended currency and interest rates against collapse during 1997 currency crisis.
- Individually organised International Monetary Fund Article4 Consultation.
- Trained, supervised and mentored new executives in my department.


Entrepreneurial experiences.
IBM - led a team to help develop a new software application for management decision-making.
Red Cross - formed an internship programme to conduct an organisation-wide strategy review.
School for Advanced Studies - one of five people who launched a new adult learning school. Designed and programmed database systems, and help formulate and execute marketing campaigns.


Media and Public Relations officer, Public Relations Department, Armed Forces, 1986-88.
- Broad media and PR experience in the Armed Forces.
- Developed leadership-by-example through 'boot camp' military training and as an instructor.



SKILLS and ACTVITIES
Global outlook and highly adaptable, having lived and worked in four countries and travelled worldwide.

Sharp analytical and business acumen developed from my international education and business experiences.

Computer and internet-savvy since 1980: built my first PC in 1981, BASIC, COBOL, PASCAL, HTML, XML and Java. Highly skilled in databases, Word, Excel and Powerpoint.

Marketing: Survey research design, SPSS statistical analysis, consumer segmentation and profiling, perceptual mapping, conjoint and Bass analysis for new product design and scenario modelling.

Finance: Econometrics, Monte Carlo and DCF-NPV financial and valuation modelling.

Technology: Judge for the National University's Start-up Business Plan competition, CNET feature writer on technology and venture capital, founder of 'Dave's Dispatches', an e-mail service reporting on developments in the Internet and high-tech industry.

Founder/co-founder of Singapore Fellowship of Innovators 2008, UNSW Marketing Alumni 2004, Alumni association and Scholarship Fund for International House 2003, Alumni association of Certified Professional Marketer (CPM) 1999, and The Magic Club.

Languages: First language English. Other languages: Malay and basic French

Interests: Reading, tennis, volunteer tour guide at Singapore Art Museum, design & art history, photography, qualified airbrush artist, adventuring: backpacked around the world, drove solo across North America (Vancouver- Boston), drove across Australia (Perth - Brisbane)

_________________________________

Live Internet Links
My Media Writing
CNET - Dispatches from Silicon Valley 'There's Gold in 'em Thar Hills!'
CNET - Dispatches from Silicon Valley 'Caveat Entrepreneur - Let the entrepreneur beware.'
CNET - Dispatches from Silicon Valley 'Rocket Science and Rocket Fuel.'
The Business Times - X'mas issue 25 Dec 2000 'Twelve Days of Christmas for a Start-up' - If my VC truly loved me...

Press Clippings
The Straits Times - Life! 6 June 1999 'He struck Gold on the Amazon'

"Dave's Dispatches" my e-mail service reporting on the Internet, start-ups and venture capital.
Dave's Dispatches has received accolades from List-A-Day.com's Biz Reviews as offering "...original content and superior quality... and is a unique and refreshing addition to the genre of business-oriented email newsletters." (Click to read review)