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HOLLY HONEYCUTT
704.906.3966 | kinsmore@yahoo.com

Summary


Experience
May 2003 - present
WACHOVIA CORPORATION Charlotte, NC
Assistant Vice President, Senior Producer
  • Wachovia is currently the fourth largest bank in the United States.
  • Produce projects, coordinate ongoing maintenance and content updates for the Wachovia and the Wachovia Championship golf tournament websites.
  • Support the following business units with their online service needs: Investor Relations, Corporate Communications, Community Development, Human Resources, Legal, Privacy, and the PGA Wachovia Championship Golf Tournament.
  • Act as the primary point of contact within eCommerce for all work that requires resources and expertise of the Interactive Design Group (IDG).
  • Review and approve all project work order requests to ensure they are properly sized and scoped. Ensure that the IDG group has an accurate understanding of their involvement, allocate the appropriate resources and skill set expertise, and accomplish the project or work order in a timely manner.

  • April 2002 - January 2003
    PERU.COM Lima, Peru
    Project Manager
  • Peru.com is currently the second largest website in the country.
  • Oversaw the entire 1,500 page redesign of the travel website within the peru.com portal in English and Spanish. The objective of this redesign was to increase tourism to Peru. Within one month of launching, the tour and hotel package requests quadrupled.
  • Managed the technical, design, journalism and photography staffs.
  • Visited tourist destinations throughout Peru and collected promotional materials.
  • Wrote informational articles and overviews for travelers.
  • Edited and translated text.

  • September 2001 - March 2002
    IBIZA.NET Lima, Peru
    Project Manager
  • Ibiza.net is an agency that specializes in building websites for the Peruvian government and non-profit or charitable organizations.
  • Researched and developed innovative, functional concepts for potential clients that needed a website built for their business or organization.
  • Oversaw design and production of websites.
  • Conducted quality assurance testing to ensure that the finished product was visually appealing and user friendly.
  • Wrote and edited text.
  • Agency clients included: the President of Peru, First Lady of Peru, and the Huascaran Project (This is an initiative to bring computer access to children throughout the country.)

  • March 2000 - March 2001
    PARLO.COM New York, NY
    Senior Producer
  • Parlo is a language learning and cultural immersion site. It was rated number one by Yahoo! and named one of the top 50 travel sites by Conde Nast Traveler.
  • Developed content for the site, as well as the newsletters and daily e-mail lesson service.
  • Managed both the production and editorial staffs.
  • Worked in conjunction with the Art Director on the creative elements for two major site redesigns. The designs were then implemented by production according to technical specifications.
  • Analyzed traffic patterns and needs of our user base to determine site strategy.
  • Produced asp pages for English, Spanish, and Portuguese platforms.

  • August 1999 - February 2000
    SPACAFE.COM New York, NY
    Executive Producer
  • Spacafe was a luxury spa and healthy lifestyles website that was created by New York's best magazine designers and writers.
  • Supervised operations for production staff.
  • Edited articles on healthy lifestyles, luxury spas, beauty treatments, etc. and incorporated interactivity accordingly.
  • Coordinated the design, editorial, and marketing departments to ensure the site was aesthetically pleasing, functional, and would provide maximum page view opportunities.

  • April 1997 - August 1999 COX INTERACTIVE MEDIA -- GOCAROLINAS.COM Charlotte, NC
    Line Producer
  • GoCarolinas is a Cox city site that is partnered with ABC affiliate WSOC-TV.
  • Developed news and lifestyles content (travel, entertainment, health and parenting).
  • Rewrote and edited wire copy and tv news scripts, repackaging them for the web.
  • Generated a product strategy for appropriate channels to maximize page views.
  • Incorporated audio, video, search, e-commerce, polls, message boards, and chat to create multimedia packages.
  • Worked closely with our partner, WSOC-TV to ensure strong relations and incorporate mentions within their newscasts.
  • Managed online news and travel freelancers.

  • Internship
    August 1996 - March 1997 WSOC-TV - COX COMMUNICATIONS Charlotte, NC
    Reporter/Research Assistant
  • Assisted with several news specials: Billy Graham Crusade, Hurricane Fran, Election 1996, and Carolina Panthers Big Fan.
  • Court reporter for trial of serial killer, Henry Louis Wallace.
  • British Internships
    June 1995 - September 1995 BRITISH AMERICAN ARTS ASSOCIATION London, England
    Research Assistant
  • Wrote excerpts for newsletter, Interchanges.
  • Conducted research and edited book on cultural exchange.
  • June 1995 - September 1995 LONDON PARENTS GUIDE London, England
    Reporter
  • Wrote educational and recreational activity articles for families in the London area.
  • Sold advertising space to clients.
  • September 1995 - October 1995 ASPEN SPECIALIST MEDIA London, England
    Features Editor Assistant
  • Wrote travel pieces for two magazines.
  • Interacted with public relations firms for product services.
  • Education
    May 1996 UNIVERSITY OF NORTH CAROLINA AT CHARLOTTE Charlotte, NC
    Bachelor of Arts, English, Sigma Tau Delta, May 1996
    January 1994 KINGSTON UNIVERSITY STUDY ABROAD PROGRAM London, England
    April - June 2001 CENTRO PANAMERICANO DE IDIOMAS SPANISH PROGRAM Heredia, Costa Rica
    Computer Skills
  • HTML
  • Photoshop
  • Microsoft Office
  • Real Audio and Video
  • Basic knowledge of ASP

  • Publications
  • Peru.com (April 2002-January 2003)
  • GoCarolinas (April 1997-August 1999)
  • Active Life Magazine (January 1996)
  • Meridian (November 1995)
  • London Parents Guide (October 1995)
  • Interchanges (August 1995)
  • University City Magazine (March 1995)


  • 704.906.3966 | kinsmore@yahoo.com