Godiva Skin Care Journal
 
Week 1  Issue 5
January 2004

   Skin Care Alert

 

What you should know about Adult Acne

As a teenager, you had tons of pimples. But as you grew older, reaching your adult years, your pimples didn’t seem to stop sprouting. Some may have a zit or two on their face every once in a while. Others are not as lucky, having to suffer severe acne flares throughout adulthood.

Adult acne can be caused by the following factors:

● Comedogenic reactions – the tendency of a substance to cause dead  cell buildup, resulting in the formation of comedones, also known as blackheads and whiteheads. Some acne medications cause irritation or dryness, including heavy makeup. Look for “non-comedogenic” cosmetics and toiletries to prevent pimples.

● Self-trauma and picking of pimples – picking or squeezing of pimples only makes them worse due to risk of infection. It can also cause inflammation and lead to scarring.

● Hormonal flares – Hormones are another major cause of acne flare-ups. Premenstrual and post-menopausal acne are all examples of hormonally-related acne.

● Pressure“acne mechanica” can be caused by repeated pressure to the skin. It has also been associated with “wearable” items such as headsets, telephones, caps or other pressure- or friction-causing items.

The best treatment for adult acne is prevention. Godiva’s Licorice Anti-Blemish line offers a natural way to help prevent acne and lighten acne scars. It helps prevent break outs in three ways:

1.  Reduces skin oiliness with licochalcone, an anti-acne ingredient found in Godiva Licorice.

2. Helps keep pores unplugged with natural fruit acid.

3. Wipes out bacteria with licochalcone.

The Godiva Anti-Blemish Cream contains fruit acid and glabridin, the whitening component in licorice extract. These combine to help lighten acne scars fast.

Anti-Blemish Regimen

The fight against Acne is a continuous process that requires your utmost dedication to the following anti-blemish regimen:

1. Wash your face with Godiva Licorice Anti-Blemish Transparent Soap to dissolve excess oil. Rinse well, preferably with warm water.

2. After cleansing, moisten cotton pad with Godiva Licorice Anti-Blemish Astringent. Stroke all over face and other affected areas.

3. Apply Godiva Licorice Anti-Blemish Cream over acne-prone areas and spot apply over acne scars.

4. Follow this regimen twice daily until your skin clears up. After that you may reduce to once-a-day application for maintenance.

If you have existing acne scars – grim reminders of your teenage years – Godiva offers the Acne Scar Eraser Set to help banish acne scars naturally.

Acne Scar Eraser Regimen:

1. Cleanse with Godiva Licorice Transparent Whitening Soap.

2. To speed up the replacement of dark, scarred surface skin cells with normal, healthy ones, follow with spot application of Godiva Fruit Acid Revitalizing Complex on your scars.

3. After about 5 minutes, apply Godiva Licorice Skin Whitening Cream on the scarred areas to even out skin tone, thus keeping it supple and moisturized.

4. Do these three steps twice daily.

5. Every morning, apply Godiva Green Tea Sunblock Cream on exposed areas to protect your skin from the sun which can darken scars.


    In the News

Godiva wins IT Excellence Award


As a model for using e-commerce in developing the global market for a Philippine brand, Godiva was awarded the IT Excellence Award, the first and only major award given by the Philippine Internet Commerce Society (PICS) during the 2nd National E-Commerce Congress and Exhibit at the Philippine Trade Training Center last December 2. This award is just one among the company’s roster of achievements, having been bestowed the People’s Choice Award for best skin care product, the National Consumers Excellence Award for most outstanding and innovative skin care product and the Gawad Makamasa Award for outstanding facial care product. 

Godiva is a natural skin care company which harnesses only the best ingredients from nature to treat specific skin concerns. Known for its innovative, safe and effective skin care products, Godiva has firmly established itself as the pioneer in the use of Licorice Extract in its Skin Whitening Line. As a result, the breakthrough product line, which shows clinically-proven results in as early as 7 days, has been garnering a strong and enthusiastic following among satisfied customers all over the world.

Customer satisfaction

Three years ago, the company launched its online store at www.godivaskincare.com to exploit opportunities for Internet commerce and to target the Filipino immigrant communities. Then local IT firm PDB SME Solutions, Inc. (now Planters Development Bank-PMMD), a subsidiary of Planters Development Bank, was tapped to set up the e-commerce platform and address Godiva’s information dissemination drive.

As it turned out, most of the online buyers were Caucasians and African-Americans who were concerned with skin discolorations due to sun exposure and other factors. Stacie Cobb, a chemical engineer from Connecticut, USA, was ecstatic when she shared her experience with Godiva’s skin whitening line, just one of the many testimonials from worldwide customers featured in the Godiva websites. She attests:

“As an African-American female, I feel it is my duty to let it be known that this product really does work on black skin . . . I ordered the Godiva Licorice Skin Whitening Starter Pack and as promised, I started to see NOTICEABLE results within a week . . . Thank you so much for bringing this product to the market. It’s REAL, it WORKS and I’m a living testimony to it. My complexion is completely clear now after only about two months of use. My OVERALL skin color (and skin texture) is almost what it is when I was a child and I couldn’t be happier. The melasma is completely gone now too.”

Aside from skin whitening, Godiva’s product lines include anti-acne, anti-aging, anti-stress, suncare and pregnancy care. Orders have grown steadily through the years, reaching customers from Asia to as far as America, Europe, Australia, and even Africa. Godiva has also appointed PT San Prima Sejati as exclusive distributor for Indonesia and is eyeing yet even more distributors in various countries.

Digital edge

Godiva’s two websites have partnered with international online payment gateways based in the United States to facilitate credit card transactions. The company takes every precaution to protect its customers’ sensitive information – both online and offline – so clients can be assured of secure transactions and safe transmission of personal details.

To remain at the forefront of e-commerce, Godiva constantly seeks new technologies and better ways of servicing its customers. The company provides proactive and personalized online customer service where concerns and queries are addressed within 24 hours. Moreover, all orders are shipped immediately, and delivered in 2 to 3 days worldwide through courier service providers FedEx and DHL. Most customers are pleasantly surprised with Godiva’s prompt shipping service.

“Wow! I received my order today. It only took a couple of days," says one customer from Nevada, USA. Another customer from California declares, “I just received the products today and am looking forward to using them immediately. I was surprised at how fast they got here. You have wonderful service."

In addressing the problem on high international shipping fees, Godiva offers its customers free worldwide shipping on orders of $50 and above. And in cases where a customer is not satisfied with the product shipped, a 100% refund is guaranteed without any wrangling or haggling.

Promos such as rebates and free products are being offered to increase patronage and extend goodwill among its clientele. Customers can get as much 10% in rebates or free Godiva Green Tea Sunblock Cream on orders over $100. Wholesale distributors likewise enjoy as much as 50% off on orders of $1,000 and more, still with free shipping anywhere in the world. 

To keep customers in the loop, a weekly e-newsletter is sent for free to all subscribers. It features skin care tips, pick of the month and testimonial of the month, promos, product updates, and skin care advice among others.  A special promo for e-newsletter subscribers has also been created where seven winners per week receive 7% off on their online Godiva purchases. Free personalized skin evaluations can also be availed of by simply filling out an online form. From there, a Godiva Skin Care Counselor assesses an individual’s skin type and addresses the client’s skin care concerns by email.

Godiva’s secrets to e-commerce success lie in its commitment to provide first-class security on transactions which give customers peace of mind when shopping online, highly efficient customer service, and affordable yet effective products that offer the best from nature.

   Tell Us What You Think

We would love to hear what you think of this issue of Godiva Skin Care Journal. And of course, if you have any suggestions for upcoming issues that you'd like to share with us, please send those too!
Just e-mail us at: info@godivaskincare.com or info@i-godiva.com.

 


Welcome to another issue of Godiva Skin   Care Journal!

Happy New Year!

It’s the start of another   year and we at Godiva would like to thank our valued customers and friends for their unwavering support and trust in our products. With this, expect more exciting online store promos, product updates, and even more surprises  the whole year round!

 

 

In This Issue:

  1. Skin Care Alert

  2. In the News

  3. Tell Us What You Think

 

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PRODUCT FEATURE:

Godiva Fruit Acid Revitalizing Complex

Godiva Fruit Acid Revitalizing Complex     is a natural skin care product which can reveal  the beauty of younger-looking skin.

It contains Natural Alpha Hydroxy Acids (AHA)     and has a unique TIME- RELEASE SYSTEM.        In just 7 days, skin is  softer and smoother.      And in 2 weeks, skin is firmer and more moisturized. Without      any pain, redness nor     even visible peeling. Specially formulated for sensitive skin. Discover younger-looking skin    now!

 

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Coming up next week!

1. What's New?

2. Out of the Box

 

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Feel free to forward this e-newsletter to a friend.

Send your contributions, testimonials or comments/concerns to:  info@godivaskincare.com or info@i-godiva.com.

Tell your friends about      our special subscription promo. Who knows,      they might be one of the     7 lucky winners per   week to receive 7% OFF   on their next GODIVA purchase.

All lucky winners will be notified via email from godivaskincare.com on    the first working day            of every succeeding     week. The 7% discount/ prize may only be used during your next      GODIVA purchase and must be availed of within   30 days from receipt          of email notification.

You are receiving this        e-mail because you subscribed to our   newsletter through www.godivaskincare.com.   If you do not wish to    receive mail from us in     the future, simply reply      to this message with       the word “Remove” in       the subject line.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Copyright 2003  Godiva, Inc.  All rights reserved

Contact us:  MCPO Box 3051, Makati City, Philippines 1200  Phone:  (632) 890-98-45 

Website:  www.godivaskincare.com; www.i-godiva.com

Email:  info@godivaskincare.com; info@i-godiva.com