To enrich the lives of Canadians through fostering public awareness of our national history and, in particular, of the United Empire Loyalists and their contributions to Canada, while also celebrating their memory and perpetuating their heritage as an integral part of the Canadian identity.

"N.B. Those Loyalists who have adhered to the unity of the Empire, and joined the Royal Standard before the Treaty of Separation in the year 1783, and all their Children and Descendants, by either sex, are to be distinguished by the following Capitals affixed to their names U.E. Alluding to their great principle The Unity of the Empire."