Real
estate agencies:



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Travel
agencies:


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- Many real estate agencies and
travel agencies have provided online services for their
customers.
- Some of the real estate agencies have their companies' records and
details information about apartment in different regions, such as price/
per square foot, building material, listed out clearly on the Internet.

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Question:
Isn't it foolish for real estate agencies to give so much information to
the potential flat buyers since more information to buyer tend to increase their bargaining power?
Answer:
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Actually, information is scarce and the collection of it is costly. With
the information about flats grouping together on the official website of
the real estate agencies, customers' information cost on the price, the
availability, the quality etc. of the flats can be reduced. |
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Potential buyers are willing to pay a higher price for the service
because their information cost is largely saved. This is especially true
for those buyers whose time cost is great. |
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Also, sales of the agencies may also increase. |
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