In order to understand how advertising and propaganda works, you need to grasp some basic terms.

The following sites will be useful resources!


Definitions of Propaganda

Types of Propaganda

Also, check out PAGES 196 TO 198 in our Civics Book! 

You may just find some useful information there too!


1. Complete the Advertising Terms Worksheet in your Packet

Word Version

PDF Version

2. Write an entry in your Journal

What advertising techniques do you think are most effective?

What advertising techniques are least effective?

            Be sure to explain your answers.


Once these tasks are complete, you are ready to examine and evaluate some political ads, both past and present.

Click on the "Evaluation" button to continue.

Home Propaganda Evaluate Campaign Rubric