In
creating a web presence, there are several fundamental considerations
that must be addressed. One of these is the projected budget that will
be required for the start-up costs of the project, as well as any
recurring costs subsequent to the launch of the website. Accordingly,
this report will particularize the mainstream costs associated with
creating and maintaining a website, as well as provide a comprehensive
division of categories in which these costs are classified. The
basic function of this report is to provide a comprehensive breakdown of
typical initial and recurring expenses for the client, Mr. Edward Jao,
Co-Proprietor of Cultures Restaurants Inc. located on 505
University Avenue.
Generally,
there are basic costs that are associated with the creation and
maintenance of a website, such as installation fees, recurrent monthly
hosting fees, web maintenance, and domain name registration charges.
However, this report will address the costs primarily associated with
the start-up of a website. In view of this, the following is a
categorization of budgeted expenses that our client, Mr. Jao, will
expect in initiating his website.
Domain
Registration
>>One
of the initial steps in creating a website is to select a domain name
that encompasses both suitability and distinctiveness for the company in
which you are creating a web presence for.
The next step is registering the domain name. As co-creators of
the website, it is our collective recommendation to accomplish this task
using the registration services of Internic Canada.
Internic offers a variety of pricing options, depending on what
top-level domain is desired, as well as the duration (in years) in which
one would like to register the domain name.
Mr. Jao welcomes this new opportunity for growth in addition to his current marketing strategy. However, because this is a new venture for him, he would like the registration term to be between 1-2 years to thoroughly evaluate the impact of having a website for his company, without having to commit for a long period of time. In the event that he is happy with the results after the period has expired, he will renew his registration and commit to a longer period of time.
Accordingly, Internic charges $100.00 for a two-year duration for .ca extensions, and $70.00 for a two-year duration for .com extensions. They currently do not provide registration for these top-level domains over a one-year period. If Mr. Jao wishes to renew his domain name, it will cost approximately $50.00 and $100.00 for a one- and two-year renewal respectively for a .ca extension. Renewals of .com extensions will cost $35.00 and $70.00 for one- and two-year periods respectively.
Web
Hosting Services
>>Mr.
Jao currently subscribes to Rogers@Home residential Internet on
cable package for home use. As a customer, he has expressed his
satisfaction for services rendered by the company and would like to seek
their services in hosting his website. Rogers offers a wide range of
business solutions to various companies of all sizes. Upon researching
the several High Speed Internet Packages available, it is our
recommendation that Mr. Jao would require the Intermediate Package,
which consists of Internet access, as well as domain and web hosting
services. This package requires a $250.00 installation fee, and monthly
payments of $149.95 for the services. This package is best suited to
the needs of a small business, and Rogers provides the option of
upgrading the packages to allow greater scalability for future
expansion.
Web
Developer Fees
>>Although
we have created the site for our client, Mr. Jao, he will need to update
the site periodically. Since this is a new venture for him, he is still
unsure about the impact it will have on his business in future.
Therefore, he would not like to commit to hiring an individual to
maintain the site for him once this project is complete. However, once
the project is complete, Mr. Jao’s son has assumed the responsibility
of maintaining the site. In designing the site, we have ensured that the
overall design is contemporary and comparable to other sites in the
restaurant industry. Therefore, Mr. Jao will not have to worry about the
site design going “out of style” in the near future. He would only
need to focus on updating his menus, prices, events, graphics, and so
forth. This task is very simple and Mr. Jao’s son is highly capable of
this responsibility. Mr. Jao is happy with this arrangement for the time
being, and as his business expands, he will consider hiring a
professional for the job.
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