|
Google AdSense is a fast and easy
way for website publishers of all sizes to display relevant
Google ads on their website's content pages and earn money.
Because the ads are related to what your visitors are looking
for on your site — or matched to the characteristics and
interests of the visitors your content attracts — you'll finally
have a way to both monetize and enhance your content pages.
It's also a way for website
publishers to provide Google web and site search to their
visitors, and to earn money by displaying Google ads on the
search results pages.
With Google's extensive
advertiser base, we have ads for all categories of
businesses-and for practically all types of content, no matter
how broad or specialized. And since Google provides the ads, you
have no advertiser relationships to maintain.
The AdSense program represents advertisers ranging from large
global brands to small and local companies. Ads are also
targeted by geography, so global businesses can display local
advertising with no additional effort. And you can use AdSense
in many languages.
You can maximize your revenue
potential by displaying Google ads on your website. Google puts
relevant CPC (cost-per-click) and CPM (cost per thousand
impressions) ads through the same auction, and lets them compete
against one another. The auction takes place instantaneously,
and, when it’s over, AdSense automatically displays the text or
image ad(s) that will generate the maximum revenue for a page --
and the maximum revenue for you.
You can customize the appearance
of ads, choosing from a wide range of colors and templates.
Ditto with your search results page. Your reports are
customizable, too. Flexible reporting tools let you group your
pages in any way you want so you can view your results by URL,
domain, ad type, category and more to learn where your earnings
are coming from.
|
