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Information technology lives all around us—in how we
communicate, how we do business, how we shop, and how we learn.
Yet it’s all too easy for students to take IT for granted. Now,
Rainer, Turban, and Potter’s Introduction to Information
Systems helps make Information Technology come alive in
the classroom. This text takes students where IT lives—in
today’s businesses and in our daily lives—and helps them
understand how valuable information technology is to their
future careers.
Introduction to Information Technology3e is based on the fundamental premise that the major role of
information technology (IT) is to support employees, regardless of
their functional area (e.g. sales, marketing, accounting, HR) or
level in the organization. The unique theme of “What’s in IT for me/
IT’s About Business” provides relevance for majors and non-majors.
The text takes a hands-on approach with the popular Virtual Company,
has strong coverage of e-commerce and wireless technologies, an
excellent variety and volume of examples, a strong website with real
world applications and cases, and a presentation that makes the
material accessible through an attractive design. The text shows IT
through a global perspective and emphasizes the importance of making
connections among individuals, groups and organizations. The text
is ideal for undergraduate business majors with no prerequisite
computer courses, and the new edition builds upon the advantages of
the previous edition by further tying the text together with the
online material.
Turban's IT for Management is uniquely focused
on how organizations operate and compete in the digital
economy, and includes the latest coverage on technology.
Turban is one of the leading, most well-known authors in the
field. TMW addresses the key market issues of 1)
ever-changing technology, 2) sustaining student interest and
motivation, and 3) addressing the needs of a mixed audience
of majors and non-majors, as well as students from diverse
technical backgrounds, by having the most current technology
coverage and providing pedagogy that helps motivate students
and make the material relevant.
Appropriate for all courses in Decision Support Systems (DSS), computerized
decision making tools, and management support systems.
Todays networked computer systems enable executives to use information in
radically new ways, to make dramatically more effective decisions -- and make
those decisions more rapidly. Decision Support Systems and Intelligent
Systems, Seventh Edition is a comprehensive, up-to-date guide to todays
revolutionary management support system technologies, and how they can be
used for better decision making. In this thoroughly revised edition, the authors
go far beyond traditional “decision support systems,” focusing far more coverage
on Web-enabled tools, performance analysis, knowledge management, and other
recent innovations. The authors introduce each significant new technology, show
how it works, and offer practical guidance on integrating it into real-world
organizations. Examples, products, services, and exercises are presented
throughout, and the text has been revised for improved clarity and readability.
New and enhanced coverage includes: state-of-the-art data mining, OLAP, expert
system, and neural network software; revamped coverage of knowledge management;
and a far greater emphasis on the use of Web technologies throughout. Also
covered in detail: data warehousing, including access, analysis, visualization,
modeling, and support. This edition also contains DSS In Action boxes
presenting real business scenarios for the use of advanced management support
technology. Decision Support Systems and Intelligent Systems, Seventh Edition
is supported by a Web site containing additional readings, relevant links, and
other supplements.
Table of Contents Decision Support Systems and Intelligent
Systems, Seventh Edition
Chapter 1: Management Support Systems: An
Overview
