SILVER ASH [silver colored ash] band was formed at the begining of 2000, it is not only Bei Jing's but also China's very first, true to the form [Visual Rock visual kei] Rock and roll band. Up till now, the band has only three medium to small live performances, but they already have countless fans, mainly consistes of young girls, their intense and great love for the band and the band's member's music/performances/costume/ demeanor is unreproducable, besides the fact that the high levels that each members have reached interms of their music/appearence, Visual Rock, in itself, is a commerical music that has an enormous marketing potential. This type of music has its origin in Euroamerica's Glam Rock/ created in Japan, after 20 years of development and commericalization, already have a vast market in Asia, with countless successful examples, every succesful Visual band could sell albums in the millions, esepcial in Japan/Hong Kong/ Xin ma area (no clue where this is), Visual rock music has become a cultural phenomenon, including records/clothings/ judgement of beauty and other commercial fields, brining in vast popularity for the band, and also flowing monetary gains. Today, such a band finaly appeared in Bei Jing, [SILVER ASH] is without dout China's very first Visual Rock band, and hence the band should be the best/ with the fullest of commercial potentials. Therefore, after some close understandings and discussions with the band, [How Jiao Records] and SILVER ASH have signed a contract.

    Silver Ash's music making is in the direction of a mix of fantasy music/British rock/Ge Te(no clue what this is) rock and traditional hard rock new music band type of music, it should also have grandiose background/sad yet beautiful melody/harsh guitar backup/sense of confusion and aloofness in ideals. The band's music so far have basicly reached these elements and also have developed their own uniqeness, it should be said that, [SILVER ASH]'s music, from a certain point of view, is more or less commerical type of popular rock and roll music, emotional and expressiveness is its main guidence, life and love its main theme, SILVER ASH uses the emotions of youth of the ending century to express the sad and dramatization of human love and struggle, and guitarist Lucy uses very elegant, pensive and beautiful melody, as if there is hoplessly  coldness under those grand and elegant outer appearences. It should be said that, from the music aspect, [SILVER ASH] is also unprecendent in China.

    Silver Ash's appearence is one of their important origins, this of course is due to their wish to do away with traditional music. Like the over sea's visual bands, they too have dazzeling appearences, the main theme of the costume design is: a mixture of Elegant/surreal/exageration of the curves on the body/ full of visual shock's stage elements and also judgement of beauty from eastern cutlure, at the same time brining in modern trend.