| OREGON SCIENTIFIC SHAKES UP A NEW PRODUCT LINE WITH ELECTRONIC LEARNING LICENSE FOR THE WIGGLES
There's a new sound around and it's helping kids learn! In an exclusive agreement with HIT Entertainment, Inc., Oregon Scientific, Inc. secured the electronic learning product license featuring The Wiggles, the hottest touring band for kids in the world. There's a new sound around and it's helping kids learn! In an exclusive agreement with HIT Entertainment, Inc., Oregon Scientific, Inc. secured the electronic learning product license featuring The Wiggles, the hottest touring band for kids in the world. Oregon Scientific is set to take the stage with the release of all-new interactive products, which include a talking storybook and learning laptop featuring the world-renowned sounds and voices of the sensational singing group of guys geared to kids known as The Wiggles. Steve Jackson, Executive Vice President of Oregon Scientific, said, "It is very exciting to be on board with The Wiggles. The license is a perfect fit for Oregon Scientific. Our philosophies are similar in that The Wiggles are showman and Oregon Scientific provides products that entertain as they educate, inspire as they instruct, and please as they perform." The Wiggles, who started as a touring band, continue to thrive with live shows. Now Oregon Scientific is adding welcome addition to the Wiggles catalog of creative encouragement for kids. The Oregon Scientific Wiggles products offers an exciting, new interactive electronic learning platform that is sure to follow the path of success that The Wiggles have achieved in platinum-selling music CDs, top-rated ABC-TV series, best-selling videos and motion pictures releases that are proving to be modern classics. Wiggly World Laptop: (Model #19054): The new Wiggly World Laptop, designed for ages 3 and up, offers 50 activities in the areas spelling, counting, memory, and math, among others. Learning games add fun in The Wiggles style and theme of entertaining fun and Oregon Scientific colorfully embellishes the new learning laptop in The Wiggles bold fashion statement colors of Anthony (blue), Murray (red), Jeff (purple), and Greg (yellow). Wiggles Musical Storybook: (Model #19053): Oregon Scientific and The Wiggles are ready to rewrite the book on learning fun with the new Wiggles Musical Storybook. Children get to read along with The Wiggles as they narrate different stories available from the Oregon Scientific library of Wiggles literature. Three stories at first, with more to be added later, Oregon Scientific designed the Wiggles Musical Storybook uses the actual voices and music of The Wiggles and offers a special wand for children to point at highlighted words and phrases for sidebar audible definitions and extra electronic education. The first editions of Wiggles interactive storybooks include all four Wiggles guys as well as the characters from the show, Dorothy the Dinosaur, Wags the Dog, Henry the Octopus and Captain Feathersword, the friendly Pirate. ABOUT THE WIGGLES: In 1991, when Anthony Field, Murray Cook and Greg Page met while studying Early Childhood Education at Sydney's Macquarie University, they began writing children's songs as one of their music projects. When they enlisted the assistance of Jeff Fatt, who played with Anthony in the 1980's band, The Cockroaches, the Wiggles were born. Now in their 11th year together, The Wiggles continue to thrive with live shows around the world. The Wiggles catalog of creative encouragement is licensed through Dallas-based HIT Entertainment. The Oregon Scientific Wiggles products offer an exciting, new interactive electronic learning platform that is sure to follow the path of success that The Wiggles have achieved in numerous gold and platinum-selling music CDs, a top-rated ABC-TV series, and best-selling videos. ABOUT HIT ENTERTAINMENT: Established in 1989, the U.K.-based HIT Entertainment PLC is one of the world's leaders in quality family entertainment. HIT Entertainment acquired U.S.-based Lyrick(R) Studios in 2001, creating a preschool powerhouse with children's programming that includes Barney, Bob the Builder, Angelina Ballerina(TM) and Kipper. HIT Entertainment also distributes such acclaimed children's branded properties as The Wiggles. HIT Entertainment is a fully integrated global studio, which incorporates production, distribution, publishing, licensing and merchandising. ABOUT OREGON SCIENTIFIC: Oregon Scientific, Inc. was founded in 1991. It is a division of the Hong Kong listed parent company, IDT International Limited. The company is one of the world's leading designers and marketers of award-winning, upscale personal electronic products, offering families of products that all incorporate the company's advanced liquid-crystal display (LCD) technology, for use at home, in business, while traveling and during recreational time. Oregon Scientific, Inc. is headquartered in Tualatin, Oregon, with offices in Stamford, CT and Chicago. |