A good, shared Web host must provide reliable and reasonable quality of service. Many times, a consumer will sign up with the least expensive provider only to experience many technical difficulties and the inevitable and frustrating experience of changing Web hosts. To avoid this experience, it is best if the consumer chooses the right hosting company.
Ensuring that a shared Web hosting firm has the following characteristics will increase the probability of consumer satisfaction.
Quality Server Technology
The use of quality server technology is important. Since shared hosting
services utilize multiplexed equipment, consumers must ensure that the
server and server technology used can accommodate the number of users on
your particular server.
System Administrators
Make sure that knowledgeable system administrators are operating your hosting company’s technology.
Network Redundancy
Your shared hosting package must have multiple connections to the Internet.
Network redundancy ensures that if one Internet connection goes down,
traffic can be re-routed through another connection.
Network Connectivity
It is important to find the fastest Internet connection possible. Since you are competing with other users for resources in a shared hosting environment, you should ensure that you have at least T3 connection that is using less than 50 per cent of available bandwidth.
You should also consider the following factors before selecting any type of shared hosting solution for your Web site. By considering these factors, you will save money in the long run by selecting a solution that grows with your business.
Purchase only what you need
Select a Web hosting solution that corresponds with your business needs. Only purchase services that your site will require to provide your specific content. Don't sign up for an all-inclusive account with a hosting firm if you won't use most of their services. This will unnecessarily increase your costs.
Select a scalable solution
Make sure that your hosting solution can grow as your site grows in complexity. Ensure that you can upgrade your site to accommodate increased bandwidth and other demanding resource requirements such as server-side scripting, database support and multimedia streaming.
Find prompt tech support
Only use a host that provides prompt and knowledgeable customer care. A
dependable host should offer 24x7 toll-free technical support rendered by
experienced and professionally trained technicians.
Check references
Before you commit to a particular hosting firm, ask for references. Make
sure to canvass other webmasters running sites with similar specifications.
Browse their Web sites and measure response times at both peak and non-peak
periods.
Watch your billing and keep your receipt
Many hosting firms are notorious for their horrid billing practices. Check
your credit card statements to ensure that you are not being overcharged or
billed at an incorrect frequency. Most purchases occur online, so make sure
to print out your receipt. Most companies will require you to remit that
receipt by fax in order to cancel.
Back up all your data
Do not depend on your host to recover any data you publish on the Web. Most
hosting firms are only equipped to recover files in the event of a system
failure. Ensure that you have a copy of any data that you post to the Web on
your own hard drive.
Own your own domain
Make sure that your Web host will not hold you hostage to their service by
exercising administrative control over your domain name. Your host should
only be listed as a technical contact. You should exercise administrative
control over the domain name from the point of purchase.
Do extensive background research
Find out whether a host is real or whether it resells hosting solutions.
Also check what payment processor the host uses to run credit card
transactions. Determine who owns the hosting company and whether they
possess the technical expertise required to run it effectively. All of these
factors impact upon the credibility and reliability of the host and the
services you provide your customers.
Obtain assurances
You should obtain assurances concerning service quality before you sign up
for hosting services. A quality Web host should assure some form of service
quality and compensation if you experience an interruption in service.
Understand your obligations
Before you sign up with a Web host, you must understand what your
obligations are concerning payment for service and permissible behavior.
Certain hosting companies will not permit high traffic content, such as
adult material. Other hosting companies will permit such content, but only
if a special hosting service package is selected.
Establish an exit strategy
Always have a backup plan in case your host goes belly-up or experiences an
unrecoverable failure. Redundancy should always be a priority if you are
running an Internet-based business. Remember that any service outage can
completely compromise your source of income.