Business on the Net -- 1997Ver: 971221 Copyright 1997 - Douglas Simpson Hartford, CT doug.simpson@snet.net www.oocities.org/wallstreet/5175 |
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1997: The Net Demonstrates Commercial Viability Are services such as AOL, MSN, Yahoo and Lycos the global "networks" of the 21st Century? Will they fill a role comparable to that of ABC, CBS, NBC andFox, as suggested by The Internet Stock Report's Morning Report on August 26, 1997? If so, how important a market is this for those wishing to sell to its users? Telecommunications Reports International Inc., in a, July, 1997 report found 49% year-to-year growth in total online usage, to a total user count of over 18 million at the end of 1996.
What's Selling on the Net Today? |
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Moore's CyberHomes Remember that Norfolk/Hampton Roads is a major seaport and United States Navy installation, which attracts a substantial number of newcomers each year, buying and selling homes and autos. Visiting Digital Cities Hampton Roads in August, 1997, I found an attractive, well organized site that includes banner links to "Autofinder," which is an auto market site, and "Home Guide Online," which includes the ability to search for a house online, and get information about mortgages and realtors. Also, useful information about local events and attractions. When I last viewed these sites in August, I used their "search for advertisers" feature, and found no insurance advertisers. Audio Net: Local Radio on the Web |
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Flowers and Plants In a July 8, 1997 press release AOL announced a deal whereby AOL would receive $25 million plus a limited revenue share from 1-800-FLOWERS' sales over a three-year period. The floral service, with $300 million in annual sales, will retain its position as the exclusive seller of floral and plant products on AOL's service. Books and Music Buyers Clubs - CUC International |
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Language Channels
Auto Sales & Lease Financing
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E*Trade
In July, E*Trade announced an alliance with Net security leader Verisign, Inc., a leading provider of digital certification services for electronic commerce. Quoting from E*TRADE's July 7, 1997 press release:
In June, 1997, E*Trade put a branded link on the stock quote information pages of leading Net information provider Yahoo! (NASDAQ:YHOO). Yahoo's main address at www.yahoo.com is the single largest guide in terms of traffic, advertising, and household reach, and is one of the most recognized brands associated with the Internet. In August, 1997, E*Trade announced an exclusive relationship with SinaNet, a media company based in Taipei, Taiwan, which has created a popular Chinese-language web site in North America. The two companies will create and maintain a co-branded investment site on SinaNet which will utilize Chinese language materials created by E*Trade and targeting Chinese-language residents of The United States. |
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Intuit - Banking, Taxes, Insurance and Mortgage Loans In May, 1997, Intuit released new "BankNOW Internet Edition," software designed to provide simple online access to bank accounts for individuals and small businesses. The software and arrangements with the participating banks include strong encryption to protect privacy, and the use of digital certification technology from Verisign to assure authenticity of the software. A check of Intuit's list of participating banks showed that over 50 banks offer connectivity through "Quicken 98". In announcing one such banking link with Quicken, Patrick J. Swanick, executive vice president for electronic commerce at KeyCorp (NYSE:KEY), in a July 31, 1997 press release:
In July, 1997, Intuit announced arrangements to offer residential mortagage loans originated by five mortgage lenders, starting in October, 1997. In its July 23, 1997 press release Intuit Executive Vice President Bill Harris said:
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AIG The Hartford Progressive Insurance |
Douglas Simpson is a lawyer in Hartford, CT, U.S.A. He works in the law department of a large insurance company and from time to time writes and speaks on the issues of the commercial use of the Internet, and is an occasional contributor to Net forums including Silicon Investor, where he is identified as "Doug (Htfd,CT)". |
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Net Nuggets
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