Mock Ad #11

Acme Outdoor Paint

Scene 1

    The scene takes place in a jungle, initially on a very rough, overgrown trail. The scene opens to a shot from behind as a woman walks through the jungle. She comes to a gate, opens it, passes through, and closes it behind her. There is a good-sized sign on a post next to the gate, but there is no message; just a white panel.

Scene 2

    This is again shot from behind as the woman walks into a quicksand pit. In two to three seconds she sinks to her waist. The pit is surrounded by two or three signs on posts, all blank except for a white panel.

Scene 3

    The camera takes a quick look at one of the signs. In close-up, we can just see a few, faded letters of the words, "Danger, Quicksand"

Scene 4

    A shot of the woman, this time from the front. She is now up to her neck, struggling and screaming. In eight to ten seconds she goes completely under except for her arms.

    Scene 5

    Another shot of the faded sign.

   Narrator: "Acme Outdoor Paint does not fade in the sun."