Mock Ad #5 - Acme Drug Rehabilitation Clinic

Scene 1

        Mobile camera shot of several people partying in a room. There is lots of party-like chatter. The background music is cheerful,

Scene 2

        Mobile camera moves around the room, spots, and zooms in on a couple of partyers setting up a line of coccaine. The background music becomes slightly frenetic and discordant..

        Narrator: "This is coccaine, a dangerous stimulent drug."

Scene 3

        Wide angle shot of five people, all up to their necks in quicksand. They struggle and call for help. The camera zooms in as they sink deeper, until the scene is a head shot of one up to the chin.

Scene 4

        Cut quickly to another person past mouth.

        Narrator: "Coccaine is something like quicksand."

Scene 5

        Chaotic scene in a hospital emergency room. Doctors and nurses rush about. The camera pulls back to reveal one of the party-goers from scene 2, being covered by a sheet.

        Narrator: "Coccaine is a lot like quicksand. It draws you in slowly and gradually consumes you completely."

Scene 6

        Wide shot of quicksand scene again. Camera zooms in on a person who is chin deep. The person submerges, wide eyed.

        Narrator: "There is a difference however."

Scene 7

        Head shot of another person submerging.

Scene 8

        Wide shot of bog with no people. Suddenly all five people bob back up to the surface and begin climbing out of the mud all by themselves.

        Voice off screen: "Cut."

        Narrator: "You can get yourself out of quicksand without help.... If you or someone you know has a problem with coccaine, call Acme Drug Rehabilitation Services today for help."