Jl MC 201 Lab 14

June 27-28

1. Lab 14: Write copy for an athletic shoe. Include 10 possible headlines, ad copy, dummy or camera-ready layout, and a memo. The memo tells explains the how and why of your ad to your client.

2. Handouts on writing ad copy. Both are applicable on the final exam.

3. Update your grade grids.

4. Final exam study guide.




Jl MC 201
Reporting and Writing for the Mass Media
Iowa State University
Greenlee School of Journalism and Communication
10B Hamilton Hall, Ames, IA 50011
dbulla@iastate.edu
©David W. Bulla 2006-2007
http://www.oocities.org/d_bulla/David_Bulla/201_lab7.html

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