BACHELOR OF BUSINESS ADMINISTRATION
Course Descriptions
BBA 1101 Principles of Microeconomics
The Central objective of this course is to provide fundamental knowledge of the economic organisations of human societies and the underlying problems, principles and policies. The course attempts to make students understand as to how the economic principles govern the behaviour of consumers, producers and various kinds of markets and as to how the national 'cake' is distributed among the participants of productive process. The course aims at providing an elementary analysis of the role of market, the role of government and the role of Islamic ethics wherever warranted, in solving the basic economic problems. Topics to be covered include basic concepts markets and government in a modern economy, demand and supply, elasticities, market structure (monopoly, perfect competition, oligopoly, etc.) and factor markets.
BBA 1102 Introduction to Management
Fundamentals of the management world, with emphasis on interrelation of organisational functions. Topics include management perspectives, human factors in management, planning, decision making, management and delegation, personnel, communication, leadership, and controls.
BBA 1103 Financial Accounting I
Detailed introduction to financial accounting and reporting, with emphasis on preparation, analysis, and limitations of accounting records and reports. Includes discussion of financial and management accounting, accounting cycles, adjustment of entries, financial statements, merchandise operations, cash, receivables, and marketable securities.
BBA 1104 Information Technology
This course emphasizes the technological merger of the computer, communications, consumer electronics, and entertainment industries through the exchange of information in the digital format used by computers. This new phenomenon is known as digital convergence. The theme of convergence covers much of technology currently found under such phrases as the Information Superhighway, the Multimedia Revolution, the Digital Age and the Internet. The objective of this course is to enable students to identify, explain and apply these important computer concepts in society, business and their own lives.
BBA 1205 Principles of Macroeconomics
The course aims at giving the students knowledge of the basic working of mixed economy at the aggregate level. This will take into account the critical view of Islam on some aspects of conventional discussion which are inconsistent with Islamic ethic-legal principles. Topics to be covered include basic concepts in macroeconomics, measurement of national income and output, inflation and unemployment, fiscal policy, monetary policy, commercial and central banking, working of commodity and money markets, stabilization policy, international trade.
BBA 1206 Financial Management I
Introduction to theory and practice of financial management. Considers workability of Islamic injunctions in contemporary financial environments. Emphasis on major finance decisions, including investment, dividend, short-term and long-term financing and such special topics in financial management as mergers, acquisitions, and leasing.
BBA 1207 Marketing Principles
Integrates basic concepts of corporate planning into the study of marketing. Major emphasis on the firm and on the marketing manager's role sin strategy formulation, marketing management, and decision making. Topics include market management, market opportunities, marketing strategy, and remarketing control systems.
BBA 1208 Statistical Methods
This course will expose students to general statistical techniques and their application to analyze practical problems usually encountered by professional economists and business analysts. The topics will include graphical and numerical descriptive methods, probability, sampling, statistical influences, analysis of variance, chi-square tests, index numbers and time series analysis.
BBA 2309 Quantitative Methods
The basic objective of this course is to serve as an introduction to basic mathematical methods and their application to economics and business. The topics include calculus, matrix algebra and linear programming. This course will familiarize students with more commonly used types of quantitative techniques used in economics and business.
BBA 2310 Financial Accounting II
Continued introduction to financial accounting and reporting. Topics include inventories, non-current assets, liabilities, owner's equity, financial statement analysis, and financial position.
BBA 2311 Business Technical Writing (2 credits)
The main objective of this course is to enable students to write the following documents with appropriate tone and style: a. Letter of Adjustment, b. Letter of Application, c. Letter of Persuasion d. Report, e. Curriculum Vitae, f. Memo. Topics/Areas to be covered include: a. The Curriculum Vitae, b. Applying for a Job, c. Letter of Adjustment, d. Fact-finding Report, e. Memoranda, f. Writing a Persuasive Letter, g. Feasibility Report with Recommendation, h. Grammar and Proof Reading Skills, i. Grammar, Punctuation, Paragraphing, j. Improving style in writing and k. Style Enhancement.
BBA 2312 Foundation of Islamic Economics
This course is meant to provide a conceptual introduction to Islamic Economics. It is designed to enable students to understand how Islam and the Islamic world-view, permeate all aspects of life, including economics. The basic premise of this course is that the study of Islamic economics proceeds from the Islamic world-view and has to be developed according to a methodology that is founded upon this world-view. Therefore the 'foundations' that need elaboration are the meaning of Islam, the Islamic world-view, how knowledge is obtained in Islamic scholarship as well as certain fundamental concepts that are interlinked to form the framework of the Islamic economic system. Since economics deals with the production, consumption and distribution activities of man, these areas will be addressed in the latter part of this course. Other more prominent areas of contemporary Islamic economics such as riba', the various contracts/financial transactions and issues in Islamic banking will also be covered.
BBA 2413 Business Transaction in Islam
The objective of this course is to provide students with general knowledge of various types of transactions in an Islamic Economy. Topics covered are those related to economics and business with citations from the Qur'an and Sunnah. The discussion will include the opinions of major schools of Fiqh. The course starts with an introduction to Islam; Shari'ah and Fiqh in relation to Economics. The major topics covered include 'Aqd' in Islamic Fiqh with special reference to aqd of sale and purchase; Offer (Ijab) and Acceptance (Qabul) in Islamic Fiqh; Necessary conditions of 'ijab' and 'qabul'; the performer of an 'Aqd' (al-Aqid, object (Mahal) of an 'aqd'; the objectives of an aqd (al-maudhu'; necessary conditions of an aqd; options to withdraw (al-khiyaaraat) from an aqd; Riba: the meaning of riba; the sources of its ruling; classification of riba; the basis of riba and its application in the current business situation; Islamic ruling on riba; Sharikah: the meaning of sharikah; sources of its ruling; classification of sharikah; sharikat-ul-amwaal; sharikat-ul-mudharabah; Loan: the meaning of al-qardh; what type maal are allowed; ruling on al-qardh; Hiwaalah: the meaning of hiwaalah, the necessary conditions; Ijaarah, the meaning of ijaarah, rulings on ijaarah; Rahn, the meaning of al-rahn, necessary conditions of al-rahn, ruling on al-rahn; Wadi'aah, the meaning of wadiah, necessary conditions of wadiah, rulings on wadiah.
BBA 2414 Money and Banking
The main objective of the course is to describe how money affects the aggregate level of economic activity. Its natural subjects are economic theory and policy, current banking and monetary institutions and the historical development of monetary and financial policies and institutions. When students have finished this course, they will understand such topics as the important role that money performs in human societies and the development of banking system. The theoretical and practical aspects of Islamic Banking will be discussed in light of the need to introduce structural changes in Bangladesh banking industry.
BBA 2415 Consumer Behaviour
Islamic perspective on theoretical and practical aspects of consumer behaviour. Topics include importance of consumer behaviour, bases and retionale for segmenting consumer markets, and key determinants of consumer behaviour.
BBA 2416 Entrepreneurship
The course will introduce the environment of entrepreneurship by examining the nature of entrepreneurship; the development of creativity and innovation; entrepreneurial personality; self confidence; and current profiles of practising entrepreneurs. It will focus on assessing new ventures: cases, concepts, new sources of information and research findings to help students to generate new business ideas, and to pursue the opportunities in the areas related to strategic planning, financial understanding, developing an effective business plan, sources of capital for entrepreneurs, managing entrepreneurial growth, and management succession and continuity.
BBA 3517 Islamic Banking and Insurance
This course in designed to prepare and familiarize the students in the field of Islamic Banking and Insurance. Major topics to be covered are, History and evaluation of Islamic Banking, Islamic Philosophy of Ownership of Financial resources, Problem of interest and basic features of the conventional Banking system, Islamic Banking Model, case study of the practice of Islamic Banking in Pakistan, Sudan, Malaysia and Bangladesh, Role of Islamic Banks in economic development. Islamic Financial Instruments and Institutions. Islamic banking (central, commercial, development and others), Islamic financial markets, Takaful (Islamic Insurance), Case Study of Malaysian experience.
BBA 3518 Production and operation management
Principles of effective product innovations and management. Major emphasis on product concepts and tools relevant to product management, development of meaningful criteria for decision making in product areas, new product development and processes, management of existing products, and organisational considerations.
BBA 3519 Commercial Law
This course will start with an introduction to the legal system of Bangladesh. Topics to be covered include law of contract, contract of sale and Hire-purchase agreement.
BBA 3520 Financial Statement Analysis
This course focuses on four main areas in financial statement analysis: the demand and supply forces underlying the provision of financial statement data, the properties of numbers derived from financial statements, the key aspects of decisions that use financial statement information, and the features of environment in which these decisions are made. Major topics to be covered are : Financial Statement Analysis: Introductory Techniques, Financial Statement Numbers: Empirical Issues and Evidence, Cross-sectional analysis of Financial Statement information, Time series Analysis and Forecasting Financial Statement information, capital market and information efficiency, Debt Ratings, Debts Securities and Financial information, Distress Analysis, Loan Decisions and Financial information.
BBA 3521 Promotion Management
Detailed analysis of the role of promotion in overall marketing strategy and of key elements in promotional decision making. Topics include importance of promotion management, determination of promotional efforts; advertising, personal selling, sales promotion, public relations, and evaluation and control of promotion management.
BBA 3622 Marketing Management and Strategy
This course will familiarize and well equipped on the subject how to integrate the basic concepts of corporate planning into the study of marketing. It will also give emphasis on the firm and the marketing manager's role in strategy formulation, marketing management and decision making. Major topics to be covered are: Understanding marketing management, Analysing Market Opportunities, Marketing Aids/Tools for Decision Making, Planning Marketing Strategy, the Marketing Mix Strategy and Marketing Control System.
BBA 3623 Marketing Research
Examines operations research techniques that are useful for managers. Topic include critical path analysis, maintenance planning, network applications, simulated decision theory, parametric programming, goal programming, dynamic programming, integer programming, and Markov analysis.
BBA 3624 Management of Information Systems
The objective of this course is to highlight to students the issues involved in managing information resources in an organisational context. Students will be required to understand the benefits information systems can bring to organisations to be able to appreciate.
BBA 3625 Bangladesh Economy
Historical survey of the Bangladeshi economy from the colonial period to the present. Includes consideration of development strategies, agricultural, industrial, and service sector contributions to GDP and employment, and domestic and international trade.
BBA 3626 Small Business Management
This course will familiarize the students with the operations and management of small business/industries. Major topics to be covered are; Role of small business and industries in the economy. The problems and risk of Business, Self-employment, Franchised business, Buying and existing business, Justifying a new business, Market analysis and business location, physical plant and layout, Human Resources Management, Financing and Financial Management, Legal Forms of business organizations.
BBA 4727 Organisational Behaviour
Examines forms of business organisation. Includes discussion of organisational characteristics, effective concepts, organisational behaviour, motivation, behaviour and performance, groups in organisations, and leadership. Theories of organisational structure, communications, and decision making processes are also emphasized.
BBA 4728 Human Resource Management I
Topics include personnel and human resource management (HRM), recruitment and placement, training and development, compensation, labour relations, and employee security and safety, Human Resource Management from Islamic Perspective, the challenges of Human Resource Management.
BBA 4729 International Business
The objective of this course is to provide relevant theoretical and practical insights to the students to that the real world of global business is understood. The study shall involve (1) an overview of the means of conducting international business, with an emphasis on what makes international different from domestic, (2) the effects of the social systems within countries on the conduct of international business, (3) the major theories explaining international business transactions and the institutions influencing those activities, (4) the financial exchange system and institutions that measure and facilitate international transactions, (5) the dynamic interface between countries and companies attempting to conduct foreign business activities, (6) the alternatives for overall corporate policy and strategy that accommodate global operations; and (7) the management of and concerns about international activities that fall largely within functional areas of management.
BBA 4730 International Finance
This course offers a comprehensive overview and analysis on International finance. Major topics to be discussed are; study of international finance, the foreign exchange market, the Balance of payments, Past and Present International Monetary arrangements, Forward Market, Exchange Rates, Interest-Rates and Interest party, Foreign Exchange Risk, International Investment and Capital Flows, Import and Export Financing, Financial Management of the Multinational Firm and the International Money Market.
BBA 4731 SAARC Economy
Basic and brief idea of the SAARC economics, and the economic development and co-operation in the SAARC countries.
BBA 4832 Forecasting for Business and Economics
The objective of this course is to provide students with the most common practical forecasting techniques and their applications to business and Economic problems. The prominent areas to be covered are need for forecasting, forecasting steps, selecting the appropriate forecasting model and measuring forecast accuracy using different approaches of Time Series, Causal and Judgmental models.
BBA 4833 International Trade and Development
Critical examination of international trade models and their employment in Third World development strategies. Emphasis on international trade institutions and policies, international cartels, protectionism, the New World Economic Order, and Islamisation of trade policy instruments.
BBA 4834 Retail Management
This course attempts to provide the students with the knowledge of the scope, structure and management of the retail institution. Topics include the establishment if retail business including retail market opportunities and franchises, operation of a retail business and control of a retail business.
BBA 4835 Systems Analysis
Analysis, design, and implementation of information systems for organisations. Major emphasis on tasks involved in system analysis and design and on the relationship between designers and users of a system. Includes systems development methodology, the nature of systems development, and tools for system analysis.
Bachelor of Business Administration (BBA)
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Master of Business Administration (MBA)
The MBA Program
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