Develop your objective (Plan, Plan, Plan)
What is the purpose of your site?
Be consistent among pages.
Determine basic style or layout before you
start.
Forget Cool / Think Practical
Does this add to the presentation?
Does this take longer to load?
How easy is it to read text on your site?
How easy is it easy to find the hypertext links
on your web site?
Think locally / Act globally
Who will be those that you know locally who
will be looking at your site and for what information will
they be looking?
Who else might be interested and for what will
they be looking?
Use a web site name that represents your Site.
Use a good page name for each page.
You have only 5-10 seconds to grab their attention.
Keep the page short.
Provide information that will be of interest.
Those looking at your page are looking for
something. What is it?
Include contact information on every page.
E-mail received from sight should be answered
within 24 hours.
Be Visually Interesting not Visually Irritating
Some White space is OK.
Tables can add interest. Don’t go overboard.
Use lettering that is easy to read.
Use backgrounds that do not distract from visual
interest.
Have good contrast between background and lettering.
Provide Content, Content, Content
What information do your visitors want?
Remember the question...”what is the
purpose of your site? ”
Eliminate Mazes (Create Easy Navigation)
Think like those viewing your pages.
Use terms that your visitors will understand
and be looking for.
Don’t hide information such as contact
information.
A navigation bar can be helpful.
Prune, Plant, Deadhead and Fertilize
Delete obsolete content. Add new content and
improve current content.
Keep your site a manageable size.
Web sites should be update at least monthly.
Don’t use “last date updated” unless
it is always current.
Obsolete material will question the quality
of the site.
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