Benefits to the customers
Fast return on customer’s investment
Consider the cost of attending a typical seminar at a location 750 miles from home:
- Seminar Tuition$ 695Air Travel......500Ground Transportation 80Hotel...........300Meals/Other.....125
- TOTAL......$ 1,700
- That's $700 for the seminar and $1,000 for the trip. One person can use up the training budget for two or three individuals by attending a two-day program.