Debut 7” from this Gainesville trio who include Chris Wollard of Hot Water Music and Bill Clower of Radon. As well as the best band name I’ve heard in ages this has two superb tracks. Side A “The Sheryl Cro(w) Mags # 1 Hit” is the best – a sarcastic diatribe against the record industries to sign, promote and then drop the latest “next big thing” when the sales figures fall. “Maybe a new haircut…maybe a new image….” “Shake that ass! Sell records!” and then the repetitive chant of “sell sell sell sell sell” to the end. This is a very funny song with a serious idea.

“Watch For Repetition” treads more familiar rock territory but is really fucking good with Wollard’s trademark half-singing half-shouty vocals and a great break in the middle of the song. Can’t wait to hear more from this lot. Hopefully they’ll get an album out as quick as Unitas did….

--Chris (12th Jul 2001)