Restaurant Assignment - view this assignment as a .pdf file
Dear Friend,
Its a fact of life that man has to eat, and in this day
and age, nobody knows this better than restaurants. Indeed, the
fast food industry is booming like never before. More women are
entering the workforce every year, and its becoming increasingly
difficult to maintain a stable home life with both parents on
the run.
This puts the family unit in a unique position. The food industry
is well aware of this plight, and has taken steps to market themselves
as the perfect solution to your familys dilemma - namely
- whats for dinner?
Fast food restaurants have cropped up in most populated areas
like weeds. Look at any major intersection and theres five
or six of them, clustered like linebackers on an enemy quarterback.
They offer cost effective paper-wrapped, stuck-to-cardboard
hot items served up in minutes, with a widely varied
choice. Anything from apple turnovers to deep fried zucchini (i.e.,
chicken, tacos, burgers, etc.) can be had at just about any hour
of the day. The biggest benefit to fast food is the speed by which
its prepared, and thats OK if you like that sort of
thing.
Yet keep in mind that many of the items offered by fast food restaurants
are prepared in advance and nuked on demand. For generations,
all the precooked items (like naked hamburgers) offered by fast
food joints are kept in warming ovens awaiting your order. Then
, employees who dont care about quality slap it together,
squirt ketchup in that general direction, and shove it out the
drive-thru window and walla! you are on your way.
Other benefits to fast food include no messy cleanup, no missing
ingredients, and everything tastes the same every time. Some people
are so hooked on fast food theyll go there expecting it
to be the same, and complain loudly if it tastes different! Very
sad. To be so used to fast food that you expect it to be the same
every time.
What would you say if I told you that I know of a great place to eat that isnt fast food? Thats right - you actually have to go inside to order your food. Youre probably driven by this mom and pop restaurant a hundred times and not known what it was - a truly inspirational place to satisfy those hunger pangs! And what a spectacular deal youve been missing out on!
There I was at an exhibit, working my butt off being nice to people and standing on my feet all day, not to mention lugging cartloads of books into a hotel lobby so I could sell them. (I work in the educational community - exhibits are conferences for teachers to find new resources for the subjects they teach). Needless to say, by the time the day was done, I was tired, crabby and extremely hungry. I would have been happy to slay a personal dragon and chow down on a greasy cheeseburger, but this was not to be.
My boss informed me that shed made plans for dinner,
and I had to go and be nice. Which, given my present
mood, meant that Id have to go to some fancy restaurant
I didnt like, and try to find something on an overpriced
menu I would settle for or starve to death. Grumpily,
I agreed (what choice did I have?) and we left. All the way to
this place, she kept telling me that Tonys was unlike any
other restaurant Id ever seen before, and grinning at me.
Yeah, sure, I thought. It probably has goldfish
in tanks, a snooty hostess to lead us to some darkened booth in
the corner, and a waitress who didnt care a hoot whether
we liked the place or not. Wonderful! Id probably
have to smoke in the parking lot like some criminal, just so I
didnt offend the masses. I just knew the valet staff would
snicker at me.
This is the kind of place my boss usually chose to eat on exhibit
days. Still, I resigned myself to the circumstances, and tried
to be patient. I could hear my stomach rumble, and sighed.
We pulled into the parking lot, and lo and behold! there was
no valets anywhere in sight. This wonderful place looked like
a coney island! I knew then and there that no goldfish were swimming
inside for my amusement. We parked the car and entered the restaurant.
I stopped dead. Charming wooden beams lined the ceiling, intimate
little lamps hung over the booths, and white checked tablecloths
were everywhere.
A smiling hostess greeted us at the door and actually asked us
how we were! She engaged in polite conversation as she led us
through quaint little tables to a smoking booth, and assured us
that our waitress would be right with us. I noticed right off
that the ashtray was in plain sight.
All around us, people dressed in jeans and T-shirts were talking,
laughing and eating, but I didnt notice much more. I was
fascinated by the menu.
I had never seen a menu like this: it looked like a newspaper.
I flipped the page - the first page told all about Tonys
- that it was a family owned business thatt opened its doors 30
years before. They prided themselves on their customer service,
and assured me (the reader) that they scoured the markets every
day searching for supplies worthy of me. Bored (Id heard
that before), I turned the page and found another surprise - the
prices on things were about normal, and they had a wide variety
of choices.
Our waitress came by, and she was extremely friendly (another
shock). We ordered (my boss ordered tacos and hot tea, and I asked
for lasanga and a chocolate shake), and she said shed be
right back. What an understatement!
The waitress brought our drinks almost immediately. She set
my shake in front of me; it was huge! The shake glass was the
size of a carafe, and was piled high with whipped cream and two
cherries! Plus, she set a metal mixer down next to me, and that
was still half full. Well! I didnt know what to say except
thanks. I nonchalantly lit a cigarette and tried to pas it off
as an ordinary occurrence. My boss thought this was extremely
funny.
The waitress returned after a few minutes absolutely loaded down
with plates and things. She set a basket of six taco shells in
front of my boss, and slid a platter full of toppings onto the
table. Tomatoes, onions, cheese, hamburger; you name it, it was
all there. She proudly informed us that the platter of toppings
contained a full pound of hamburger, 6 tomatoes (sliced), 4 onions
(chopped), and a half pound of assorted shredded cheeses, and
furthermore all the ingredients were market fresh and just prepared.
Wow!
Then she set my lasanga in front of me, and all I could do was
stare at it. It was the biggest private slice of lasanga I had
ever seen. It was at least 8 inches long, 6 inches wide and about
5 inches tall. While I stared at it, she set an enormous basket
of breadsticks in front of me and a container of parmesan, all
the while explaining that my lasanga contained a half pound of
noodles, another full pound of hamburger, the equivalent of a
pound of mixed cheeses, plus their very own special recipe for
the sauce. She then wished us a good meal and left.
I couldnt believe it - all this food for seven bucks!
There was enough here to feed both me and my twin (if I had one).
(My boss taco feast was only five bucks.) Warily, I picked
up my fork and tried it. Absolute heaven! I swear that lasanga
just melted in my mouth. While I was savoring my first bite, the
waitress delivered a BLT (with an entire pound of crisp bacon
piled on it) and a steak the size of a dinner platter to our neighbors
across the aisle. I swear to you on my honor that steak was a
foot long, 8 inches wide and 2 inches thick. Quickly I grabbed
a menu. That particular steak was eight bucks (the BLT was four
bucks)! Another WOW!
I just couldnt believe it. I had never seen a place that
offered such excellent food - let alone Paul Bunyan portions and
reasonable prices to boot! I quickly realized that a family of
four could buy enough food to last two meals for about the same
amount of money theyd spend for one meal at a fast food
joint!
I asked the waitress that very question when she came back
with our modest bill. Laying it on the table, she said, All
of our money is sunk in our customer obligation. Tonys offers
the highest quality food at the best comparable market value because
we believe that if you like us, youll tell your friends
all about us. Well have more business that we can handle,
and the happiest customers on the face of the Earth, and thats
all we need.
Now, that was impressive. Id never seen a restaurant that
was more concerned with customer satisfaction than profit, and
immediately I decided to help them. This is exactly why I am writing
to you today. But Im going to go one better.
I believe so strongly in Tonys philosophy that I am willing
to help you experience the restaurant for yourself.
If you reply to this letter within the next 10 days, Ill
offer you a ride to this memorable, fantastic restaurant. Ill
pay for gas, all you have to bring is ten bucks ( to buy the best
meal youve ever had) and your appetite! Just tell me when
youll be in town and Ill hook you up!
You cant beat a deal like this, and I believe in putting
my money where my mouth is. What are you waiting for?
I must remind you this is a limited offer, although I love Tonys and would welcome any excuse to go there. Call now and reserve your spot!
Sincerely,
Khris Comstock
P.S. - As an added bonus, Ill even throw in a guided tour to BIRCH RUN - Michigans largest outlet mall. Its just a skip from Tonys - located just across the street. So call now! Times a-wasting and the food is getting cold....
Tonys I-75 Restaurant |
Birch Run |
P.P.S. - Oh! I almost forgot! Tonys is very close to
FRANKENMUTH, Michigans Little Bavaria. As a
FREE OPTION - you can choose to visit this historical place on
the day you come to my town. Make sure you tell our courteous
staff when you call that you want to go there! Bronners
is located there - the largest year-round Christmas store!
Another juicy tidbit - Frankenmuth is now offering their world
famous chicken as a carry out item. For years, this was not a
choice - they frisked you as you left to make sure you didnt
carry any chicken out in a baggie, and wouldnt sell it over
the counter. You may want to take advantage of this too!
PSST - They have award winning fudge, too!
To the readers of this: please take a moment and download the PDF. Couldn't incorporate the format for the coupon that follows this!
Thanks