From: IMDHA Newsletter Dec 2003
~ INSURANCE COVERAGE FOR HYPNOSIS! - 2003 BLUE CROSS STARTS HYPNOTHERAPY REFERRAL NETWORK!Blue Cross of California, one of the states largest health care providers, breaks new ground this month with the launch of their new "Hypnotherapy Network." The goal of the program is to introduce Blue Cross customers to the idea of using hypnotherapy to prevent illness by reducing stress, and to lead more productive and rewarding lives.Blue Cross Senior Contract Manager Kathleen Brozee explains this latest move to stay one step ahead of the competition; "We at Blue Cross want to do more than just help our customers when they are sick. We also want to help them stay well by helping them to live well." Hypnotherapy involves the use of hypnosis to access the "subconscious" part of our mind, considered by many as the root or source of many of our behaviors, emotions, attitudes and motivations. A Hypnotherapist is not a psychologist or medical doctor, but rather a professional who has completed a one year specialized training to use the power of hypnosis to help people achieve their personal self-improvement goals. Blue Cross has created a referral network of Hypnotherapists who have graduated from an accredited college of hypnotherapy and offer special discounts to Blue Cross customers. The official introduction of the Blue Cross "Hypnotherapy Network", expected to reach customers in May, marks a big step towards mainstream acceptance for Hypnotherapists and foretells a huge windfall of interest in this unique treatment. "Helping people to sleep better, to stop smoking, to be motivated to exercise and to learn to release the tension of their job, those are just some of the ways we see Hypnotherapists helping Blue Cross customers develop healthier lifestyles," says Brozee. Call your state [provincial] Blue Cross and ask if they are planning on accepting hypnotherapy?
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