product
product feature ad: single ('98)

creative director
jojo soria de veyra

art director
henry gonzales

writer
jojo soria de veyra

illustrator
henry gonzales

agency
admakers

client
kdk

 

 

note: a survey suggested that fans' heavy sound was being
mistaken for quality and, consequently, durability. kdk was,
along with panasonic, manufacturing fan engines with
capabilities higher than what their blades' weight
demanded.

 

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