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Sustainable Economics:

Understanding the Economy

and Challenges Facing the

Industrial Nations

Chapter Outline

Economics, Environment, and Sustainability

Economic Systems

The Law of Supply and Demand

Environmental Implications of Supply and Demand

Measuring Economic Success: The GNP

The Economics of Pollution Control

Cost-Benefit Analysis and Pollution Control

Who Should Pay for Pollution Control

Does Pollution Control Always Cost Money?

The Economics of Resource Management

Time Preference

Opportunity Cost

Discount Rates

Ethics

What’s Wrong with Economics: An Ecological Perspective

Economic Shortsightedness

Obsession with Growth

Exploitation of People and Nature

Creating a Sustainable Economic System: Challenges in the Industrial World

Harnessing Market Forces to Protect the Environment

Corporate Reform: Greening the Corporation

Green Products and Green Seals of Approval

Appropriate Technology and Sustainable Economic Development

A Hopeful Future

Environmental Protection vs. Jobs: Problem or Opportunity?

Key Terms

economics inputs outputs

descriptive economics normative economics ecological economics

sustainable economics command economies market economies

supply demand market price equilibrium

free market gross national product economic externality

cost-benefit analysis law of diminishing returns consumer-pays option

taxpayer-pays option direct costs indirect costs

repercussion costs time preference opportunity cost

discount rates ethics green taxes

full-cost pricing net economic welfare sustainable economic welfare index

marketable permit green products environmental auditing

appropriate technology

Objectives

1. Define the following terms: “economics,” “descriptive economics,” “normative economics,” “ecological economics,” and “sustainable economics.”

2. List the two types of economic systems and their characteristics.

3. Discuss the law of supply and demand and the environmental implications of this law.

4. Discuss how the following concepts fit into understanding the economics of pollution control:

“economic externality,” “cost-benefit analysis,” “law of diminishing returns,” “direct costs,” “indirect costs,” and “repercussion costs.”

5. Define the following terms and explain how each term relates resource management: “time preference,” “opportunity cost,” “discount rates,” and “ethics.”

6. Discuss some reasons current market economics lead to unsustainable activities.

7. Discuss some alternative measure of economic progress other than the gross national product (GNP).

8. Summarize the changes in our economic system that would foster environmental sustainability.

9. List some characteristics of a sustainable economy.

10. Define the term “appropriate technologies” and list the characteristics of an appropriate technology.

11. Discuss how environmental protection could be a stimulant to economic progress.

Lecture Outline

Economics, Environment, and Sustainability - Economics is the study of the production, distribution, and consumption of goods and services. Both descriptive and normative economics must be employed in any study of the relationship between economics and the environment. Sustainable economics is that branch of economics that integrates normative and descriptive approaches in the service of both people and the environment.

Economic Systems

Economics seeks to answer three questions: what, how, and for whom commodities should be produced.

These questions are answered differently in command and market economies; most nations' economies are mixed, with elements of both types integrated in them.

The Law of Supply and Demand

Price is the main governor of behavior in a market economy; it is largely determined by supply and demand.

The market price equilibrium is the point at which supply and demand curves graphically intersect, and represents a price compromise between producers and consumers.

The law of supply and demand can have serious implications for the environment and may work against conservation efforts, as it fails to take into account the finite nature of many resources.

Environmental Implications of Supply and Demand

Supply and demand can spawn a variety of wasteful and unsustainable practices.

Measuring Economic Success: The GNP

Gross national product (GNP) is the most widely used measure of a nation's economic activity.

The Economics of Pollution Control - Traditionally, most economies have regarded pollution as an economic externality. In response to citizen complaint, some governments established pollution control standards that internalized the costs of industrial pollution.

Cost-Benefit Analysis and Pollution Control

The goal of cost-benefit analysis is to maximize pollution control at minimum cost.

Problems with cost-benefit analysis include the impossibility of quantifying certain costs and benefits, such as human life, pain and suffering, and aesthetic/intrinsic values; if not quantified, they cannot easily enter into the analysis.

Who Should Pay for Pollution Control?

The consumer, the taxpayer, or both must bear the cost of pollution abatement programs; determining who should pay in a given situation is difficult and often controversial.

Note that pollution control does not always cost but often pays the polluter, when all direct, indirect, and repercussive costs of pollution are figured in.

The Economics of Resource Management - Economic considerations often influence our behavior and decisions regarding natural resources and pollution.

Time Preference

Time preference refers to one's willingness to postpone a certain reward today for a greater reward in the future; it is influenced by current needs, uncertainty outcome, inflation rates, and the rate of return on the postponed reward.

With regard to natural resources, differing time preferences may lead to either depletion or conservation strategies.

Opportunity Cost

This is the cost of lost opportunities; when high, it may discourage the adoption of conservation strategies, though the reverse is increasingly the case.

Discount Rates

The discount rate is a decision-making tool reflecting time preference and opportunity costs; its application is often used to justify the rapid depletion of natural resources.

Ethics

Ethical considerations are noneconomic factors that often affect our economic decisions.

What’s Wrong with Economics: An Ecological Perspective

Economic Shortsightedness

Vision is needed to adjust supply and demand economics to reflect ecological realities.

Obsession with Growth

The major bias of descriptive and normative economics is the tenet that economic growth is always desirable; this tenet rests upon the frontier belief that there is always more of everything needed to fuel such growth.

The doctrine of growth requires an ever-expanding population and ever-increasing per capita consumption, both environmentally disastrous.

Growth and the GNP: Some Fundamental Flaws

The GNP is value-neutral and counts wasteful or remedial expenditures as well as those genuinely contributory to standard of living improvement.

Subtracting these disamenities from the GNP yields net economic welfare (NEW), a more accurate measure of an economy's service to society. As pollution and congestion increase, the disparity between GNP and NEW increase.

Since GNP inherently favors growth and ignores accumulated wealth, it cannot guide or reflect the transition to a sustainable economy; similarly, by quantifying health statistics but ignoring total well-being, we fail to accurately measure a country's overall condition.

Ending Our Obsession with Growth

New, more holistic and realistic measures of economic success are needed to supercede our current obsession with growth as the measure of prosperity.

Making the Economic System Work for Us

Rather than fatalistically accepting the divergence between GNP and NEW, a sustainable society must have as its goal the elimination of this discrepancy.

Rethinking Growth: Focusing on Development

Limited economic growth that focuses on sustainable forms of development is an environmentally preferable alternative to the current pattern of unsustainable growth.

The Economic System and Dependency

Economic interdependency has fostered unsustainability in many regions of the world. Regionalism and localism are more inherently stable and ecologically appropriate.

Exploitation of People and Nature

The traditional economy inherently exploits both people and nature

Creating a Sustainable Economic System: Challenges in the Industrial World

Harnessing Market Forces to Protect the Environment - Some have proposed that the government harness existing marketplace forces in service of environmental protection.

Economic Disincentives

Through user fees and pollution taxes, economic disincentives can make environmental protection more attractive to individuals and companies than continued environmental abuse.

Economic Incentives

Incentives such as tax credits and economic grants can insure compliance with legislation aimed at protecting the environment.

The Permit System

While not without critics, due to its ethical implications, marketable permits may be used to regulate total pollution emissions in a given region while minimizing costs of compliance.

Removing Market Barriers

Legislative and regulatory reforms are needed to make environmentally friendly practices more feasible.

Corporate Reform: Greening the Corporation

Many corporations are beginning to reform their operating principles to incorporate guidelines for responsibility such as the Coalition for Environmentally Responsible Economies (CERES) principles.

Green Products and Green Seals of Approval

Corporate environmentalism is increasingly reaching the consumer in the form of environmentally friendly products; these can often be identified by the Green Seal or Green Cross mark of approval.

Appropriate Technology and Sustainable Economic Development

An integral element of sustainability is the development and use of appropriate technology; that is, technology that is efficient and proportionately scaled to the task at hand.

A Hopeful Future

While progress towards sustainability is unsatisfactorily slow, we should remain optimistic that the trends of unsuitability will be changed as awareness and concern increase worldwide.

Environmental Protection vs. Jobs: Problem or Opportunity?

Nearly all objective studies and analyses show that this is a false dichotomy; environmental protection, in the long run, is always more compatible with a healthy economy and full employment than is business as usual.

Suggestions for Presenting the Chapter

Ÿ Instructors should stress the problems with current economic theory and how they can be improved.

Ÿ Economic activity and environmental health are not mutually exclusive. Instructors should explain how local and regional economies can become more sustainable.

Ÿ Students should be encouraged to identify sustainable economic activity in your area/region. Discussion of local economies is a good way to illustrate the important points of the chapter.

Ÿ A trip to a sustainable business is a good way to promote sustainable activity in the community.


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