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MEANIE KEY CHAINS Page 2 |
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more..7-ELEVEN FACTS....... OFFERINGS: Big Gulp fountain beverages, hot dogs, baked goods, deli items, lottery tickets. It sells more Slurpee drinks in Detroit than in any other city. STORES: More than 17,300 worldwide; 5,500 corporate and franchise stores are in the United States and Canada. MICHIGAN STORES: 200 EMPLOYEES: 30,323 worldwide. NET SALES: Just under $7billion annually. |
continued.......Meanies are back with a vengeance....... The original Meanies were sold at small retail shops. The key chanins will be sold exclusively at 7-Eleven, the first time Meanies will be available in mass-market retail outlets. They're hitting a few stores this weekend, and will be at all stores by Monday. Only eight of the 12 original Meanies characters will be key chains. Meanies series No. 2 comes out later this month and will feature Lucky, a one-legged rabbit with his arms crossed. "They're ever edgier, "Kushner said. "We have a cow with mustache that says "Bessie got milked. Another one is a Peeping Tom Cat" They'll be $5 each. Another series of Meanies will be launched in August as parodies on celebrities, including one call Mike Bison-a bison beanbag with boxing gloves and an ear in it mouth. The sale of Meanies key chains comes at a time when Dallas-based 7-Eleven--the largest convenience store in the world--is growing. More than 300 stores will open nationally this year. "Meanies are representative of the new fresh products we're offering now," said category manager Ed Fusco. "They're certainly fresh." Business writer Carol Teegardin can be reached through E-mail at teegardin@det-freepress.com or at 1-313-222-8769 |
MEANIE KEY CHAINS Page 2 |
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TEENY WEENY MEANIE KEYCHAINS 7-11 Limited Edition Meanies were selected from Series 1 and only 9 styles were used. Otis, the Octapunk Fi-Do, the Dalmutation Boris the Mucasaurous Hurley, the Pukin Toucan Splat the Roadkill Kat Peter, Gotta Pegull Matt the Fat Bat Armydillo Dan Bart, the Elephart Poems are the same as those on Series 1. You may read them here. SERIES 1 |