Since the 1930s, Southern California has been home to a cottage industry of hot
rod builders. In tribute, Cadillac has transformed a 2000 Eldorado Touring
Coupe (ETC) into a low-rider hot rod for the Los Angeles International Auto
Show.
At the direction of Cadillac, the hot rod - dubbed EldoRODo - was created by a
team of General Motors designers in collaboration with California Street Rods
of Huntington Beach, Calif.
"The EldoRODo is Cadillac's way of celebrating the creativity of the hot rod
culture in Southern California,"
said John Smith, GM vice president and
Cadillac general manager.
"For years the flair of these vehicles has expressed
personalities of the builder and driver, similar to what the Eldorado has done
for its owner base over the past 50 years."
To ensure the EldoRODo driver always has the appropriate music for cruising,
the hot rod is equipped with XM satellite radio. This premium digital sound
system will be able to access as many as 100 stations, ranging from music to
talk radio and events, and offer continuous uninterrupted service anywhere in
the continental United States. Satellite radio will be available during the
2001 model year on the Cadillac Seville.
Designers gave the EldoRODo its aggressive hot rod stance by lowering the ETC
to 49.6 inches from 53.6 inches tall. The design team began by "chopping" the
roof 2 inches and "channeling," or lowering the chassis, an additional 2
inches. The windshield and rear window angles were "raked" approximately 10
degrees to meet the lowered roofline, while the side and quarter window
openings were reduced in overall size.
Painted in "Ignite Orange," the hot rod uses classic styling cues on the
exterior, including:
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"Barreled" sheet metal over the sides
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Full-length fender skirts covering the rear tires
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Clean slit headlights and turn signals
Cadillac reached into the past for the hot rod's taillights. The slanted
vertical taillights are lightly trimmed in chrome - a style used repeatedly by
Cadillac in the 1970s and 1980s.
Goodyear (18-inch front and 19-inch rear) tires round out the hot rod look. The
wheels are machined-styled "spun disks" with Cadillac's signature wreath and
crest center caps.
Cadillac's 300-horsepower Northstar engine, standard on the ETC, will remain
the powerplant for EldoRODo. GM's three-button OnStar system, which is also
available on the production Eldorado, will take hot-rodding into the next
century.
Carbon fiber interior trimplates replace the standard wood trim on the
instrument panel, center console and door.
"Having spent some time in California, I realized very quickly that hot rod
builders have an impact on the designs and applications of technology on
production cars,"
said Steven Rosenblum, Eldorado brand manager.
" We didn't
want to miss the opportunity to have a little fun with one of our production
cars that has always embodied the spirit and style of California."
Eldorado continues to be the best-selling prestige luxury coupe in the United
States and has the highest owner loyalty of any coupe in its segment.