Big MLM Blunders:
5 Reasons People Don't Make
Money In Network Marketing!
by Christopher J. Sewell

It's a real shame! Too many people start an MLM business with excitement, energy, and a gleam in their eye, only to have that fire extinguished because they just can't seem to make any money. There are thousands of people, maybe even you, who right now are not as success as they would like to be.

If you learn the methods to doing this business correctly, you can make all the money you want. Let me tell you five of the top mistakes most people make that hold them back from achieving success in their Network Marketing business. I won't give any real details until later in this book. For now I just want to get you thinking about a few common problems that may be holding you back from success. All of these mistakes are avoidable. So listen up.

Avoidable mistake #1: Sending sales packages to "cold lists."
First let me explain to you what a cold list is. It's a list of names that have shown absolutely, positively, no interest in your offer. They didn't request further information on your opportunity and really don't care how great your company is in the first place (despite how you feel!).

Mailing your opportunity to a cold list is the surest way to drain your bank account. These people will most likely trash your information without so much as a simple glance. The way you avoid this mistake is to only mail to "warm leads." Warm leads are leads who specifically ask for more information on your opportunity.

Avoidable mistake #2: Not following-up with your prospects!
You've made no attempt to build a trusting relationship with your new prospects. But yet you have the nerve to expect them to risk their hard-earned money with you as their sponsor. Sorry, but it doesn't work that way.

Here's how you avoid this mistake. Ask your upline for the series of follow-up letters they use to recruit people. Then ask then for the phone script they've been using. You can now create yourself a good follow-up system that will get you a bunch of new downline partners.

Avoidable mistake #3: Mailing more than one offer to your prospect.
There's nothing worse than opening an envelope and finding four to six other little offers falling to the floor. How amateurish! This really annoys your prospect. Your mailing goes straight to the garbage. I know where you're getting this technique from. Someone in mail order told you to stuff your envelopes with as many related offers to maximize the usage of your 33 cent stamp. Only put ONE offer in your mailings!

Avoidable mistake #4: Refusing To Spend Money On Training.
Shame, shame on you! Network Marketing is a real business like any other legitimate business. And in all legitimate businesses I know of, you must learn how to work the business the right way. Otherwise, you can't expect to make any money. Without proper training you have no right expecting to make money. Always spend money on training material, books, course, tapes, etc.

Avoidable mistake #5: Being Damn Lazy.
One of the biggest problems I see with many would-be MLM'ers is their laziness. All of us (and, yes, I must even include myself) are lazier than we ought to be. We're humans, right? We're brought up on the notion that "livin' is supposed to be easy." Laziness is our human birthright. Which is why most MLM'ers love to talk so much about working to make money, even though many never really apply the concept.

Let's be honest: all people are just not created equal! Despite what the industry "gurus" would have you believe, not everyone is cut out to be in business for themselves. I don't care what they tell you. Most people who enter the home-based business field would rather watch television than make a few follow-up phone calls.

Did you see your reflection in the mirror when you read the 5 big mistakes people make above? I'm sure you did. These mistakes are easy to avoid. When you become successful at avoiding them, you should see your success improve.

This article is excerpted from the book, "MLM SECRETS EXPOSED: How To Virtually Guarantee You Make Money In ANY Network Marketing Program You Join!," by Christopher Sewell. More success tips are available at http://www.ProfitInternational.com/mlmsecrets.