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Do you know, what a web
site can do for your company/business?
There was a time when you were considered at the cutting edge when you had your fax number on your business card. Then it was your eMail address. Now it's your World Wide Web address, known as a "URL" - which stands for Uniform Resource Locator. Instead of visiting your store or office in the real world or calling your company's phone numbers, people around the world can visit your World Wide Web site -- your virtual store or office on the Internet, 24 hours a day, 7 days a week.
There are thousands of ways to use a web site for a wide range of purposes. Web sites support multimedia -- text,
color graphics, audio and video, -- and are interactive; users select what they want to see and they get instant responses. The main limit to what a Web site can do is your imagination. Here are just a few examples of what a web site can do for you:
Advertising: A Web site is one of the best advertising methods to reach people around the world. Once your Web site is created and online, you can list it in over 600 online directories and search engines at no charge. Major online directories and search engines receive millions of visits each day. Your listings can include your company name, your Web site address, a short description of your company or your products and services, keywords for your products and services -- practically anything you want.
Online users can find your Web site by categories -- similar to Yellow Pages listings -- or by keyword searching. Once they see your Web site listing, by a click of button they will be directed to your Web site and surf a wide range information you have prepared for them.
Major computer hardware and software companies are developing tools so consumers can easily get on the Internet and find what they want. For businesses, that means you will get more and more targeted customers at your Web sites.
You can build all the knowledge and experience of your marketing staff and sales people into your Web site. Your Web site will be your best sales person who works for you 24 hours a day, never feels tired, never makes mistakes, and always loyal to your company.
Customer Services: Web sites can be used to provide 24-hour customer services. Your Web site can tell your customers how to use your products and services, answer common
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