WZTK-FM 101.1 History
WZTK signed on in 1948 as WBBB-FM 101.3, sister station of Burlington's WBBB 920 AM. WBBB would later move slightly down the dial to 101.1 FM. Several years after signing on, WBBB-FM became easy listening WNCB before becoming WPCM "Country 101" in 1978. On January 9, 1998, WPCM joined with Goldsboro-based WKTC, assuming the WKIX "Kix" country format previously at 96.1 FM in Raleigh. WKTC became WKIX, while WPCM became WKXU. Both were known as "Kix 96.9 and 101.1". The WPCM calls moved over to 920 AM, whose WBBB calls ended up on Raleigh's 96.1 FM. In 2000, "Kix" positioned itself as "Country Legends Kix" playing more classic country. In February 2001, 96.9 FM dropped the country for a simulcast of new eighties outlet WWMY "Star 102.9". WKXU briefly partnered with a new, smaller WKIX, now at 102.3 FM, before separating a few days later on Valentine's Day. On Tuesday, July 6th, 2004, the WKXU call letters moved to another country station, the former WHLQ in Louisburg, and 101.1 FM became WZTK "FM Talk 101.1" with a talk format targeted toward the Piedmont Triad. WZTK operates without its stereo carrier during talk programming, but turns on stereo for jazz programming on the weekends.
WZTK-FM 101.1 Gallery
- A bumper sticker used by WPCM "Country 101.1" in the early 1990s.
- A 1996 clip of WPCM from Bostonradio.org, 0:10.
- This logo of the combined WKIX 96.9/WKXU 101.1 "Kix 96.9 and 101.1" appeared on a promotional keychain in 2000.
- WKXU used this logo from its breakaway with 96.9 FM in 2001 until becoming news/talk WZTK in 2004.
