SERVICE TO PROFESSIONAL ASSOCIATIONS

Presentations at scientific conferences such as: International Association of Applied Psychology (IAAP), Administrative Sciences Association of Canada (ASAC), Academy of Marketing Science (AMS), Association for Consumer Research (ACR), European Marketing Academy (EMAC), Association Française du Marketing (AFM), International Seminars of Research in Marketing (organized by the Business Administration Institute of Aix-en-Provence, France), John Labatt Chair of Marketing conference at the University of Quebec at Montreal, Association canadienne française pour l'avancement des sciences (ACFAS) (see list of publications for refereed conference proceedings articles).

Reviewer for research communications and chair of sessions at the ASAC Congress (1989-1992), at the 16th International Research Seminar in Marketing (La Londe les Maures) (1989), the AFM Congress (1992-1995-1996-1998-2000), the EMAC Congress (1995) and the Multicultural Marketing Conference (1998).

Member of the Editorial Board of the Journal of International Consumer Marketing, the Journal of Teaching in International Business, the Canadian Journal of Administrative Sciences and the Revue Internationale en Gestion et Management de Projets.

Reviewer for articles in Journal of Business Research, Recherche et Applications en Marketing and Gestion; Scientific reviewer of books in marketing principles, marketing research, sales force management and industrial marketing.

Examiner for research grant applications to the National Research Council (NRC), the Social Sciences and Humanities Research Council of Canada (SSHRC) and the Fonds pour la formation de chercheurs et l'aide à la recherche (FCAR) (1984, 1987-Present).