Mock Ad #4 Acme BugOff

Scene 1

Shot of elephants coating their skin with mud from a river or pond.

Narrator: "Wild animals have discovered that a coating of mud on the skin effectively deters biting flies and mosquitoes."

Scene 2

Shot of several people hiking through the jungle, slapping at mosquitoes.

Narrator: "People know this too."

Scene 3

The people suddenly break (from the onslaught of too many mosquitoes) and run up to a pit of mud. They begin rubbing mud all over themselves.

Narrator: "But most of the time this approach is not very practical in the modern world."

Scene 4

Quick cut to the same group of people now up to their chins in mud and their faces and heads heavily coated. They look relieved.

Narrator: "That’s why those of us without access to a convenient mud pit use Acme BugOff. Effectively repels mosquitoes, flies, and other biting insects."

Scene 5

Cut to shot of can of Acme BugOff.