Spider-man (real name: Peter Parker), created by Stan Lee and originally drawn by Steve Ditko, is probably the most successful Marvel Comics character and he naturally dominates the pin's fantastic artwork, appearing 13 times on the playfield and New York skyline-inspired backglass. Other characters from the strip appear too: Family and friends are: Mary-Jane Watson-Parker, Daily Bugle editor J.Jonah Jameson and Aunt May ParkerThe villains are: Dr. Octopus, Kingpin, Kraven the Hunter, Scorpion, Lizard, Black Widow & Vulture. Gottlieb artist Gordon Morison is credited with the Amazing Spider-man, however he was not alone. Stan Lee's office at Marvel Films in LA stated that "The majority of the characters on the pin were taken from Marvel Style Guides. Some figures were pulled from comics (Amazing Spider-man issues) and the background was done by Marvel Staff Artists. The manufacturers of the pin did some additional technical corrections. Marvel was involved with the creation of the pin. Marvel worked with Gottlieb more on the art than anything else. Marvel also approved the product designs and content."
It's no surprise that art previously used in the comics should be lifted for use on the pin. The image of Kraven the Hunter is identical except for a change to the left hand to that on the cover of issue #47, April '67.Issue #68, January '69, drawn by John Romita has the familiar Spidey swinging pose in the outlanes.The large Spidey on the backglass is from Marvel and DC Comics first collaboration in 1974 where Spidey meets Superman - original artwork by Ross Andru. The large Spidey on the playfield is Gil Kane art from the splash page of issue #89, October '70.Kingpin is taken from issue #69, February '69 (p.11) - the artist exactly reversed the John Romita image.The Lizard is lifted from issue #102, November '71 (p.3) - the artist repositioned/redrew the left foot and added some outer detail (the original Gil Kane image was cropped).
A copyright statement appears on the backglass and playfield: "Spider-man and the distinctive likeness thereof is a trademark of the Marvel Comics Group and is used with permission. Copyright 1980 Marvel Comics Group, a division of Cadence Industrial Corporation. All Rights Reserved."
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