Pivotal Corporation offers customer relationship management (CRM)
software that enables medium-sized enterprises worldwide to acquire, serve
and manage their customers. CRM products and services automate and manage
marketing, selling and servicing processes. The Company refers to its
software as the Pivotal CRM Suite. The Pivotal CRM Suite is designed to
complement and integrate with a business' supply chain, therefore enabling
businesses to improve efficiency and increase revenue. Pivotal CRM Suite
consists of five product suites that help companies control the sales,
marketing, service and partner processes core to their businesses. These
suites are Pivotal Sales, Pivotal Marketing, Pivotal Service, Pivotal
Interactive Selling and Pivotal Partner Management. |
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