OBJECTIVE

To obtain a Challenging position where I can continue to use and expand my skills in the area of User Interface Design and Graphic Design.

• Work experience of over 9 years in the field of Graphics Design and Desktop Publishing
• 7 years of vast exposure to Internet technologies and developing multimedia content in a software development environment for the web, designing websites, Graphical User Interfaces for web based applications, E-learning courses, E-commerce websites and Online magazines.
• 3 years experience working in Advertising and Print media.
• Experience working as a Lead Designer, leading small teams. Ability to work efficiently with small as well as large teams.
• Good knowledge of UI principles and interest in the study of usability and human factors.
• Self-motivated and detail-oriented, proficient at conceptualization, page design, navigation design, interaction design, color composition and interface design skills. Responsive, hardworking and sharp with an ability to grasp new technologies quickly.
• Ability to work on multiple jobs with aggressive deadlines taking a project from concept to completion within the required timeframe.

Key Responsibilities on below mentioned Projects:

• Guiding and creating User Interface and Graphical Content for web based applications and websites, from conceptualization through prototyping to implementation based on established standards and guidelines for user interface development
• Responsible for collaborating with development teams to create and maintain use cases, page/site architecture and site flow diagrams.
• Worked closely with Chief Technical Officer to define site functionalities, scope and overall creative strategy that defines information architecture, interaction design, interface and navigational issues.
• Working with developers to find solutions for backend or front-end restrictions
• Responsible for integration with developers, style guides creation and setting up internal processes and design standards.
• Interfaced with clients for creative strategy and other project requirements.

Maxblue Planners
Client: Maxblue, Deutsche Bank, Brazil.
A set of comprehensive planners for MaxBlue – Deutsche Bank’s online brokerage plus banking offering in Latin America. Personal financial planner is a Web-based application that helps individuals appraise their financial health and also plan ahead for their retirement, children’s education, house, car, tax and other important goals in their lives. See Samples

Dy/Dx, Portfolio Management System
Client: Nittan, Singapore
A web-based application that aims to apply the latest technologies to meet the growing needs of corporations and financial institutions. DyDx automates the entire front/mid/back office workflow processes for derivative and cash transactions for bank, trading floors and portfolio managers. It covered various modules from customization of user homepages, trade captures, trade completions and matching, grouping of trades, generating confirmation/settlements, risk management, generating reports, viewing portfolios and market data feeds. See Samples

Kenplanner
KenPlanner is a stand-alone, self-contained product targeted at the Indian market that helps professional financial planners and individuals review and analyze their financial status to arrive at better financial decisions. With KenPlanner, users can arrive at well-defined plans to realize the important events of their lives. KenPlanner not only helps users plan, but also track and monitor the progress of these plans. See Samples

IDEA
Client: IDEA, UK
A helpdesk System developed for IDEA, an advisory body for the UK Government. It addresses the needs of enterprise support management, spanning asset and employee tracking. The help desk system logs, tracks and assists in handling employee requests for assistance with technology, and facilities, as well as issues, complaints, and suggestions. It also provides problem resolution and escalation capabilities. See Samples

Succeed
Client: ENLIGHT CONCEPT AB, Sweden
Succeed is an idea generation software, allowing users to generate ideas, think through concepts, maximize creative thinking by making their ‘thoughts visible’. The product is meant for the use of creative people, e.g., writers, designers, software designers, architects, engineers and others involved in any process involving creativity. The Input for this tool was user entered mass of unstructured text. The project involved designing output templates to convey the software’s results in a user friendly and aesthetic manner.

Bank Note Trading System
Client: BIMB, subsidiary of Bank Islam Malaysia
BIMB Foreign Currency Clearing Agency (BIFCA) operates as a foreign currency-clearing house. This application was meant to streamline the operations between the Headquarters and it’s various outlets. Enabling BIFCA to carry out Buying & Selling of currency, Rate monitoring and tracking, Intra day transaction handling, Import & export of currency, Travelers check processing, Teller balancing, Currency stock tracking/monitoring etc. in a fast and efficient manner to meet their customer’s demand. See Samples

HRIS
Client: Commira Inc., US
An in-house Intranet website for Human Resources Management. It manages all the employee-related records, it allows the employees to enter and update their personal records, facilitates leave applications, and tracks their leave records and reimbursement details. See Samples

B) Websites

www.commira.com
The corporate website for Commira Inc., who are into building solutions for creating work environments for process intensive industries. See Samples

www.kentropy.com
The corporate website for Kentropy Technologies Pvt. Ltd., featuring information about the company, details about their products and projects, their strengths and skills. See Samples

www.capricornrecords.co.uk
A website with a shopping cart interface for an UK based client, the site enabled users to buy CDs online or through mail order forms, categorized according to the genres. It also features the best selling and the top selections. See Samples

Yourworldpharmacy (Prototype)
A website with a shopping cart interface for an UK based client, which offers prescription medications through the Internet. See Samples

HomeHunter (Prototype)
A website for a Real Estate Property Management system for a client in the UK. The site enabled property agents/agencies to search their database for properties on sale and rentals, it also offered links to services like moving, financing and interior design. The website was integrated with an online project collaboration and document management tool, through which the users could create several projects, add participants for a particular project, maintain & share related documents. See Samples

Key Responsibilities on below mentioned Projects:

• Creative Designer responsible for “look and feel" using visual concept development and graphic execution to deliver functional, friendly and usable design, based on an understanding of the business and user objectives.
• Creating workable user interfaces from creation to implementation while maintaining cross-browser and cross-platform compatibility.
• Worked on various types of projects including informational, transactional, educational and experiential web sites, Web Based E-learning Projects and Online Magazines.
• Content structuring and daily management of web site projects.
• Interfaced with clients for creative briefs and overall strategy.
• Responsible for integration with developers, style guides creation and setting up internal processes and design standards.
• Responsibility also included organizing online events on the site, designing logos, designing cards and t-shirts as giveaways.

• Astrocity (Corporate and Edutainment website)
  www.astrocity.com
• Aptech Worldwide, Pittsburgh (Corporate website)
  www.aptech-worldwide.com/pittsburgh

Skill Soft Courses (Web Based Training)
Client : Skillsoft Corporation, U.S.A.
An organization offering web-based courses on soft skill subjects like interpersonal communication skills, leadership, coaching skills, cross functional teams etc. It involved visualization and design execution of the graphics (approx. 400) in each course.
Courses designed:

• Interpersonal communication skills
• Succeeding as a First Time Manager
• Motivate and Recognize Employees

Key Responsibilities:

• Creating layouts for Press and Magazine Advertisements
• Creating logos
• Brochures
• Marketing Material/Sales Collateral
• Application Forms
• Coupons
• Presentations

• Bachelors of Commerce and Business from the University of Bombay, 1993.
  Major: Economics and Accounts
• Edit Institute, Diploma in Graphic Design, Bombay, 1995.
  Major: Graphics, Animation
• The Mesa Community College, Phoenix, 2003.
  Courses: Color Theory and 2D Design
• Workshop by Dr. Carol Barnum, 2000.
  Getting Started with Usability Testing