About Pacific Rim Consulting

China is an increasingly stable and attractive market that presents significant growth opportunities for forward-looking firms. However, entering the market and gaining market share are no easy endeavors. China is a complex place to do business. The Chinese culture, language, business practices, market conditions, perceived political risks, and lack of "Guan Xi"-business network system in China present significant challenges for American companies without an experienced liaison with significant local knowledge and inroads into the Chinese market.

As Founder and President of Pacific Rim Consulting, Don Li understands the unique business culture and practices of China. Don has more than a decade of experience managing multi-million dollar projects for the U.S., Mainland China and Hong Kong, as well as other countries doing business with China. Don's in-depth knowledge and understanding of the language, culture, business psychology and rich relationships cultivated through personal interaction and life experience can help your company to navigate the uncertainties of entering the China market.

Pacific Rim Consulting builds a well-anchored bridge linking culture and commerce between East and West.