Don J. Li

Don is the Founder and President of Pacific Rim Consulting, a global consulting firm specializing in China entry strategy.

As a cross-cultural business expert, Don understands Chinese and US business cultures and is able to apply tailored solutions to suit each client's unique needs. A native of Beijing and the youngest son of a Chinese military General, Don's family lineage and impeccable people skills enable him to connect with many successful business and government leaders in both China and US. The social capitals cultivated in both countries help his clients to quickly establish the right relationships to support their business initiatives.

His recent consulting engagements include but are not limited to: Cairnhill Hotel International Singapore, Intuit International, Manhattan Village Academy, Holy Name Hospital, Marriott Hotels International as well as two top "50" U.S. law firms.

Prior to forming Pacific Rim Consulting, Don held senior leadership positions in both the United States and China. He had opened a $3 million dollars joint-venture business operation in Beijing, China. In this assignment, Don obtained all legal permits from the local government to start the project, supervised construction and renovation processes, planned sales and marketing strategies, hired, trained and managed 76 managers and associates, managed daily operations and subsequently legal matters. Don had also served in mid-to-senior levels of management for Shangri-La and Marriott hotels and properties in China and US in the areas of sales, marketing, operations, strategy, project management, organizational development and had served as a General Manager for a Marriott hotel, managing assets of up to $50 million dollars.

Don earned a B.A. in Economics from Beijing Foreign Language University (II), and a M.A. in Organizational Psychology and Leadership from Columbia University. Don also completed a consolidated MBA and Business Law program while at Columbia as well as A.K. Rice Institution's program in Group Dynamics.

Don is fluent in Mandarin Chinese, Cantonese Chinese and English.