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ARISTOTELES C. ESTRELLA

/AREA OF COMPETENCE/

Over 20 years of experience in full-service advertising agencies’ operations, specializing on:
• TV/Radio commercial conceptualization and production
• Print Ad conceptualization
• Mentoring art and copy-based creative people


/EMPLOYMENT HISTORY/

Guest Lecturer (2000 to present)
DE LA SALLE UNIVERSITY - MANILA

Professor (1999 to present)
UNIVERSITY OF SANTO TOMAS

Creative Director (2001 to 2003)
J. ROMERO & ASSOCIATES
Assoc. Creative Director (1997 to 1999)
J. ROMERO & ASSOCIATES
Major Accounts:
Cord Chemicals, CMG of Australia, Dunkin’ Donuts, Duvaz Corp., Fila, Fortune Tobacco: Hope & More Cigarettes, Sun Life Asset Management Corp., Japan Tobacco Corporation: Winston

Creative Director (1996 to 1997)
ATLAS AD VANTAGE
Major Accounts:
ABC TV 5, Baguio Oil, China Airlines, Kodak Phils., Sterling, Thermos

Senior Copywriter (1995 to 1996)
ACE SAATCHI & SAATCHI
Major Accounts:
Jollibee, Sharp, Toyota

Assoc. Creative Director
Creative Group Head
Senior Copywriter
Copywriter
(1987 to 1995)
DENSU, YOUNG & RUBICAM - ALCANTARA
Major Accounts:
Adidas, Ajinomoto, AT&T, Bausch & Lomb – Ray Ban, Colgate-Palmolive Phils., General Milling Corp., Kenwood, Kraft-Genfoods, Sony, Warner-Lambert Phils.

Associate Creative Director (Cross-posting)
(April to May, August to September 1994)
D,Y&R - KUALA LUMPUR, SINGAPORE
Accounts: Kuala Lumpur – Mamee Noodles, NEC, Shell, Sime Darby, Sony, Toyota
Singapore – Colgate-Palmolive
Copywriter
Copywriter Trainee
(1986 to 1987)
GREAT WALL ADVERTISING
Major Accounts: Consolidated Foods Corp. (CFC), Goldilocks, Universal Robina Corp. (URC) Texwood


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