It Ain't Happening Anymore c/w Feel No Pain - SmartGuy single

A punto de estrenar su primer album, aparece este single en donde los britanicos afianzan mas que su sonido, dando algun toque acido al brutal tema que da titulo al single, mientras en la otra cara con 'Feel No Pain' muestran la parte mas salvaje que jamas ha escuchando a la banda y recuperando el buen hacer de viejas bandas del continente europeo.
Kick Out The Jams - No.11 - Spain

English band on an SF-based label and truly doing that snot-nose charmin thing with verve and panache. You might ask: do we yet need another nth generation STONES/WATCHBAND spin? Well, if its happening, then why the fuck not? The proof is in the grooves here, especially as witnessed on 'Feel No Pain' that takes the REMAINS 'Don't Look Back' riff as well as a killer fuzz guitar and classic garage-land snarl-vocals to create, truly a mind-fuck time warp. The other tune is a noisier, yet-still-poppy variation of 'Fortune Teller'. Generous amounts of fuzz and attitude abounds here along with the requisite hole-in-a-wall recording vibe, a keeper! (JY)
Maximum Rock'n'Roll - June 99 - USA

I was lucky enough to catch this band live during Wild Weekend last October in London, and I was completely blown away. I haven't seen or heard such a killer garage band for a while, especially from England. They have a female singer named Domi who is French, kicks ass on harmonica, and sounds kinda like Souxie Sue on vocals. She sings on my fave track here "It Ain't Happening Anymore", and the fuzz guitar sound on Feel No Pain" is unbelievable. I'm really looking forward to their forthcoming LP! Oh ya, Domi also plays guitar for the Dirty Burds, an all chick 60's punk outfit, check em out.
Hit List - USA

Tough and faithful '60s garage rock with female vocals on one track and male vocals on the other. The quartet hails from England but borrows rather heavily form the sounds of snot-nosed American punks circa 1966. Fuzz guitar and big beat abound on the title track, Domi's repetitious and hypnotic defiance anthem and 'Feel No Pain', in which she revert to harmonica and screaming while AyJay takes over the vocal chores. Hind sight is 20/20 and like a number of other retro hounds, the Sires distil the hard edged essence from all the obscure bad asses of the pre-paisley era and mold it into their own compositions. They've got the Shadows of Knight look down too.
P Edwin Letcher - Flip Side 118 - USA

Very cool 60's-styled punk coming from some garage outfit outta England. With fuzzin' guitars, touches of harmonica, appropriate lo-fi production, attitude-laden female vox and catchy driving tunes that show they are on the right side of the Beatles/Stones divide, this band is turning out to be one of the better neo-60's units on either side of the pond.
David, Shredding Paper #2, Summer 1999

On the The Sires Jack Rabid mentions...
Playing music as uncommercial as '60's garage punk in a media center like London must be a thankless task. Whereas most bands there are trying to figure out how to get on the cover of next week's NME, or speculating on where the critical zeitgeist will be six months from now, the humble garage combo soldiers on, not sure of where its next gig, or meal, is coming from. Ah well, somebody's gotta do it, and East London quartet The Sires do it about as well as most. "It Ain't Happening Anymore" and the flipside "Feel No Pain" make me wanna put on some wraparound shades and pointy boots and scowl at passers-by. High praise, indeed!
Terry Banks, The Big Takeover issue No. 44