RUNNING it off to the right on gigantic letters going gone
 makes it hard for the reader to get back to the left
margin
but
going down or coming back up
with pageup & pagedown keys
is easier

and this has made pages longer and not fatter

as the natural extension of a reader's eyes are to go
is to go rather both directions at once
back and forth and up and down

but only on the page itself
or everything else is something else.

The new pages, on computer, have movement
inside their boundaries of monitor scream
which gives new movement of several types.

In the page, down and right
and hypertext jumping to other
pages and or places

there's the real rub of difference
on your Alladin's genie lamp

how and where shall you move