CALABASAS, Calif. - April 29, 1999 - Building on THQ's (NASDAQ NMS: THQI) title as
the largest third party Game Boy publisher, the company announced today that it
is bringing the widely successful Bass Angler Sportsman Society (B.A.S.S.) fishing
game franchise to the popular Game Boy Color system with "Bass Masters Classic."
"Bringing the number one license in fishing to the number one hand-held console game
system was an obvious fit for us," stated Joe Adney, vice president of marketing, THQ.
"It's time that gaming and angling enthusiasts enjoy fishing everywhere they go on the
best lakes the B.A.S.S. Tournament Trial has to offer."
"Bass Masters Classic" for the Game Boy Color will feature life-like behavior, both
underwater and strike viewing screens and all the style of the famous B.A.S.S. Masters
Classic pros. Players can practice reeling them in under changing weather conditions and
at top lakes throughout the United States.
THQ has published three previous B.A.S.S. fishing titles - "BASS Masters Classic:
Tournament Edition" for the PC, as well as "BASS Masters Classic: Pro Edition" and
"BASS Masters Classic" for the Super Nintendo Entertainment System and the Sega Genesis
game consoles. THQ's "Bass Masters 2000" for the Nintendo 64 and "Bass Masters Classic:
Championship Edition" for the PlayStation are scheduled to launch in conjunction with
the Game Boy Color version in Winter 1999.
B.A.S.S., Inc. is a unique multimedia and special-events marketing company. It reaches 10
million people monthly through its publications: BASSMASTERÒ , B.A.S.S. TIMESÒ ,
FISHING TACKLE RETAILERÒ , GUNS & GEARÔ , and BASSMASTER CLASSIC REPORTÒ . Its professional
bass fishing BASSMASTERÒ Tournament Trail; its weekly television program, The BASSMASTERS
airs on TNN); and its 7-year old BASSMASTERÒ CASTING KIDSÒ program add to the growing popularity
of and participation in B.A.S.S. Through the B.A.S.S. Fishing Techniques University seminars and
magazines, plus its consumer shows, the B.A.S.S. Chapter/Federation division - which reaches
throughout the United States, into Canada, Italy, Zimbabwe, Japan, Philippines, Puerto Rico
and South Africa - B.A.S.S. is in the forefront with hands-on participation, readership,
special events and communication.
THQ Inc. develops, publishes and distributes interactive entertainment software worldwide
for a variety of hardware platforms including PC CD-ROM, and those manufactured by Nintendo and Sony.
The THQ Web site is located at www.thq.com.
