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March 15, 1999

Barron's Table

How the Online Brokers Stack Up

Here's a brief list of some of the features of the 21 online brokers Barron's tested. For full details, check their respective Web sites.

 WHAT CAN BE TRADED ONLINE? 
Company 
Website / Phone
StocksMutualsOptionsBondsOtherOnline 
Amenities
Limit 
Order 
Commissions
High Account 
Balance Benefits
Accutrade
www.accutrade.com1
1-800-882-4887
L, SLO, NL, NTFYesYes Asset Allocation Worksheet, links to 3rd party research$29.95None
Ameritrade
www.ameritrade.com2
1-800-454-9272
L, SLO, NLYesYesCanadian exchgMarketGuide, news$13 None
Brown & Company
www.brownco.com3
1-800-822-2021
L, SNoYesYesLong options in IRALinks to add'l research. No free research$10 None
Datek
www.datek.com4
1-888-463-2835
L, SLO, NL, NTFYesYes Free RT quotes, BigCharts, NewsAlert, Thomson$9.99 None
Discover
www.discoverbrokerage.com5
1-800-347-2683
L, SLO, NL, NTF, XYesYesRT quotesBlue Chip Basket, Equity Research (subscription), Quicken/Money data download$19.95  
DLJDirect
www.dljdirect.com6
1-800-825-5723
L, SLO, NL, NTF, XYesYesPrecious metalsStockCenter, FundCenter, S&P, Zacks, Thomson, Briefing.com, Market Monitor$20 "Select Client" over $100K, commission reductions, IPOs, toll free dedicated help, more powerful portfolio manager, RT quotes
E*Trade
www.etrade.com7
1-800-387-2331
L, SLO, NL, NTFYesYes No fee IRA, extensive links to 3rd party sites, limited RT quotes, E*Trade internet funds$19.9530+ Trades: PowerTrade RT quotes, TraderDesk 75+ Trades: Platinum. Level 2 RT quotes
Fidelity
personal.fidelity.com8
1-800-544-7272
LLO, NL NTF, XYesYesPrecious metalsExtensive mutual fund screening capabilities, employee stock options$30 None
Mr. Stock
www.mrstock.com9
1-800-470-1896
L, SLO, NLYesNoNo Fee IRAEdgar, Zacks, Reuters, Second Opinion, RT quotes$19.95 None
National Discount Brokers
www.ndb.com10
1-800-888-3999
L, SLO, NL, NTF, XYesYes NDB University, Zacks, DBC Online, extensive mutual fund and stock screening$19.75 IRA fee waived if balance over $10,000
Net Investor
www.netinvestor.com11
1-800-638-4250
LLO, NLYesYes Lipper mutual fund reports, S&P, Wall St. Whispers, First Call, tax lot accounting$19.95
plus 1 cent/share
Free RT quotes for active traders
Quick & Reilly
www.quickwaynet.com12
1-800-837-7220
L, SLO, NL, NTFYesYes Flexible Mutual fund search, Zacks, Reuters, RT quotes, INVESTools, MarketEdge$19.95 None
Charles Schwab
www.schwab.com13
1-800-435-4000
L, SLO, NL, NTFYesYes Stock screening, industry close-ups, user profile stored for "Schwab Answers" additional tools$29.95Signature Services for balances over $100,000, priority phone, free research
Muriel Siebert
www.msiebert.com14
1-800-872-0711
L, SLO, NL, NTF, XYesYes Instinet and Selectnet trading, RT quotes and news, CBS MarketWatch, Zacks$14.95 Discounted commissions for frequent traders and high account balances
SureTrade
www.suretrade.com15
1-401-642-6900
L, SLO, NTFYesYes RT Quotes, links to Zacks, Briefing.com, iSyndicate, Reuters, others$9.95 None
Wall Street Access
www.wsaccess.com16
1-800-925-5781
L, SLO, NLYesNo BT Alex Brown research, TheStreet.com, Zacks, CBS MarketWatch$25 ActiveTrader rebates RT quotes free.
Wall Street Electronica
www.wallstreete.com17
1-888-925-5783
L, SLO, NLYesYes CyberAdvisor investor-focused Web browser, RT quotes, news, Zacks$19.95
plus 2 cents/share
Frequent trader bonuses: commission rebates
Waterhouse Securities
www.waterhouse.com18
1-800-555-3875
L, SLO, NL NTF, XYesNo Dow 30 fund, AA mileage bonuses, stock and fund screening, RT quotes$12 None
A.B. Watley: Ultimate Trader
www.abwatley.com19
1-888-229-2853
L, SLO, NLYesYes Connects direct to Watley via Internet. Fast and flexible, level II quotes, DJ news$12.95-$23.95
Depends on level of service & trade frequency
Frequent trader benefits: commissions waived, free Level 2
A.B. Watley: Watley Trader
www.abwatley.com20
1-888-229-2853
L, SLO, NLYesYes Web-based. Briefing.com, many links to 3rd party research$9.95None
Web Street Securities
www.webstreetsecurities.com21
1-800-932-8723
L, SLO, NLYesNo RT quotes, Baseline reports, lots of Java scrolling tickers, RT portfolio valuation$14.95,
free if order is 1000+ shares
None
Jack White & Company
www.jackwhiteco.com22
1-800-753-1700
L, SLO, NL NTF, XYesYesCan short Mutual funds, Precious metals, commoditiesMarket Financials, Quote.com access$12 None

Legend:
   L=Long, S=Short LO=Load, NL=NoLoad, NTF=No Trx Fee, X=Exchange Y=Yes N=No


URL for this Article:
http://interactive.wsj.com/archive/retrieve.cgi?id=SB921288085449783140.djm


Hyperlinks in this Article:
(1) http://www.accutrade.com/
(2) http://www.ameritrade.com/
(3) http://www.brownco.com/
(4) http://www.datek.com/
(5) http://www.discoverbrokerage.com/
(6) http://www.dljdirect.com/
(7) http://www.etrade.com/
(8) http://personal.fidelity.com/
(9) http://www.mrstock.com/
(10) http://www.ndb.com/
(11) http://www.netinvestor.com/
(12) http://www.quickwaynet.com/
(13) http://www.schwab.com/
(14) http://www.msiebert.com/
(15) http://www.suretrade.com/
(16) http://www.wsaccess.com/
(17) http://www.wallstreete.com/
(18) http://www.waterhouse.com/
(19) http://www.abwatley.com/
(20) http://www.abwatley.com/
(21) http://www.webstreetsecurities.com/
(22) http://interactive.wsj.com/archive/retrieve.cgi?id=http://www.jackwhiteco.com/



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