Potentially the best information that we can provide to our readers is demographic information of our users. The CSR has an excellent readership that is an attractive group to marketers.

We conduct a continuous survey of our readership to quantify the best points of our reader base. Below is the current information on our readership body.

       
  Age  
    % of Readers  
  Under 21 2.78  
  22-30 38.89  
  31-40 16.67  
  41-50 22.22  
  Over 51 19.44  
       
  Annual Income  
    % of Readers  
  $30,000 or less 16.67  
  $30,000-$45,000 19.44  
  $45,000-$60,000 36.11  
  $60,000 - $90,000/yr  22.22  
  $90,000 or more/yr  5.56  
       
  Time Spent Working Out Weekly  
    % of Readers  
  Never 19.44  
  1-2 times/wk 44.44  
  3-4 times/wk 30.56  
  5 times/wk or more 5.56  
       
  Time "Enjoying Sports"/Wk.  
    % of Readers  
  Under 7 hours 16.67  
  7-14 hours 36.11  
  15-24 hours 30.56  
  25 hours or more 16.67  
       

  • 91 percent of CSR readers have bought something online in 2005

  • 75 percent of CSR readers drink beer.
  • Over 80 percent of CSR readers have a car.
  • Nearly 95 percent of CSR readers listen to the radio.
  • 50 percent of our readers are single
  • 43 percent are married.
  • Nearly 40 percent of our readers have children
  • Over 44 percent of our readers go to a bar or restaurant three or more times per week.
  • Nearly one in ten readers is in a bar or restaurant five times a week.
  • 53 percent of our readers attend 6 or more pro sporting events each year.
  • 30.56 percent of CSR readers play poker online.
  • 25 percent of CSR readers gamble regularly on sports.
  • 50 percent of CSR readers play fantasy sports.