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- Survey: You will want to take a survey of where your customers
are and/or where you will be primarily shipping. It is also extremely helpful
to know the service demands of your customers. This will help determine
your needs from a carrier. i.e. Will you be shipping entirely within the
state, cross-country, regionally, internationally?
- Classify Freight: Determine exactly what items you will be shipping.
This sounds simple but should not be underestimated. LTL carriers base their
rates on the amount of space taken up by freight on a truck. Since the rates
are usually issued without seeing an individual shipment, guidelines have
been established in the NMFC by the NMFTA
to help classify different commodities. Unless you will be shipping only
a limited number of items, do yourself a favor and purchase the NMFC guidelines.
They can be complicated and quite specific. I have seem shippers use a incorrect
classification for years without incident only to have a correction made
by a carrier on the classification doubling the rates, seemingly out of
the blue. The customer is always right??? Not so in this industry. The established
classifications are done by an independent source, NMFC and should be followed
closely.
- Training: Be sure your dock staff knows how to wrap your freight
to prevent damage. LTL carriers WILL stack freight on top of yours
and/or take apart the skid to individual boxes can be loaded independently
to maximize the amout of freight carried in a trailer. Make sure they know
how to properly fill out a Bill of Lading (provided by carrier usually).
- Packaging: Mark each box (if applicable) with the consignee name
and address, and preferably with the tracking (PRO) number assigned to the
freight. Make sure the label can be seen from all sides. This helps eliminate
loss. If easily damaged/fragile, make sure there are obvious notations stating
this on the freight. Adding extra wooden support on sides and top of your
skid may seem like overkill but will reward you with better appearing product
to the consignee, less loss & damage and fewer refusals. A point
to remember: if your product is damaged in transit, a carrier may determine
that there was inadequate protection for the product and refuse or limit
the claim. In addition, different products/classifications offer different
liabilities for the carrier. Often, a claim is limited by the class and
weight of a shipment. Be sure you know how much will be paid per pound for
your freight if lost or damaged. This will vary slightly depending on the
carrier. In many cases, the consignee will direct you to use a particular
carrier and their pricing if they are paying the freight charges(freight
collect). You will still need to do all of the above to provide safe transit.
Frequently a shipper that is not paying freight charges will neglect proper
paperwork. This can be harmful to your customer when the freight is not
billed properly by the carrier.
- Negotiating Rates: Call several carriers that may offer service
to the area where the majority of your freight will go. Make appointments
with their representatives to discuss service and rates. If you prefer to
use a union carrier, it is wise to also establish a relationship with a
non-union company also in case of strike. Additionally union carriers often
have poor service on intra-state servce. Currently, most carrier's basic
rates are not standardized. Thus, you will want to obtain rate software
from each carrier to help determine whether they are competetive with each
other. The representative will likely offer you a discount off their basic
rates that is somewhat determined by how much business you can offer and
type of freight. Because their rates go up slightly each year, it is not
uncommon to see discounts in excess of 50%. A point for negotiating rates:
it is not uncommon for a carrier to have a cap which a representative can
arbitrarily offer. You may need to prove you have better rates elsewhere
or make a strong business commitment for the very agressive pricing, sometimes
in excess of 70%. Keep in mind of the desirability factor of your
freight. If it is not fragile or very costly, can handle
freight stacked on top of it and is easily moved with a fork lift you may
be able to negotiate very desireable rates. However, LTL carriers operate
on a very thin margin, high claims will result in them turning away your
business, especially if your rates are heavily discouted. Be sure to ask
about the carrier's back-haul. These are lanes (routes) that their trucks
are running consistently partial or empty. They may be willing to offer
excellent lane-specific or full truck-load rates for that business.
- Call for a pick up.
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