APRIL 2000
"THIS KIND of music - metal, hard rock or whatever you want
to call it - has suffered from the death of a thousand cuts in
recent years. It's had to go underground again and it's about
time someone dragged back out into the daylight. That's where
Maiden come in," states Iron Maiden singer Bruce Dickinson
with an almost evangelical zeal.
The return of Bruce and Adrian in early 1999 has already been greeted
with the kind fan euphoria which, in the wake of their 'Ed Hunter'
computer game/greatest hits set, saw Maiden sell-out a string
of European and US shows in record time late last year. This,
however, is the year 2000 and it's time for 'BRAVE NEW WORLD'
- the next instalment in Maiden's rich and varied history.
More than an album, 'BRAVE NEW WORLD' is a call to arms; a reminder
of the righteous power of metal from a band who have continued
as defenders of the faith while those around them have either
withered or denied their roots. Flying the flag for metal against
all odds, in the last 20-odd years Maiden have never given a damn
about what's cool and what's not. Never have, never will.
'BRAVE NEW WORLD' is proof of that and, according to Bruce, it's
an album that set to reaffirm Maiden's position as one of the
greatest metal/heavy rock bands of all-time.
"l feel that this will be a very important and successful
time for Maiden," enthuses Bruce. "You can sense that
this kind of music is coming back and when it comes to playing
it there are very few bands that can live with Maiden when we're
on form. And right now we're on form. A listen to the album will
tell you that."
'BRAVE NEW WORLD' also boasts a sparkling production job courtesy
of Kevin Shirley (Aerosmith, The Black Crowes, Silverchair), aided
and abetted by Steve Harris, with the former also taking charge
of engineering and mixing the album. Hence, it nods at the band's
rich heritage while pointing firmly at the endless possibilities
that lie ahead. The album's opening track and first single, 'The
Wicker Man', is a bold statement of intent which is both hooked-filled
and unashamedly heavy. Nicko's gatling gun drum onslaught, Steve's
skull-walloping bass thump, and the renewed six-string bliztkrieg
from the Murray/Gers/Smith axis are all present and correct, topped
by a fine display of vocal-power from Dickinson.
Accompanying the infectious fury of 'The Wicker Man' is an equally
arresting video directed by Dean Karr based on the 1973 erotic/horror
movie masterpiece of the same name and shot in Sheldon Pit, California,
during two particularly mud-splattered, torrential night shoots.
Karr - a man whose credits include the likes of Marilyn Manson,
Cypress Hill and the Deftones - it transpires is a lifelong Maiden fan.
"Dean is the hottest video director in America, bar none,
and he's a huge Maiden freak," states Bruce. "He actually
sent us a hand-written note asking if he could do the Maiden video
before he'd heard any of the new music at all. We got the note
and a show reel via a friend to Dave Murray who passed it on to
our manager, Rod, at his party on New Years Eve. It's a good job
he was sober at the time! Dean just really wanted to do it because
he is such a big fan of the band."
Karr's affection for Maiden is mirrored by a list of modern day
musos which reads like a rock 'Who's Who'. From Metallica to Marilyn
Manson, they're all fans that acknowledge their debt to Maiden.
"It's pretty strange right now because there are so many different
types of Maiden fans out there," nods Steve Harris. "With
musicians that like Maiden it's quite strange for us to deal with
things. I suppose it was the same with us when we started this
band because we all looked up to our heroes and all that. That
doesn't stop it being a bit strange when people look up to you."
Of course the requisite statistics that accompany Maiden's career
are impressive (over 50 million albums sold; 13 Top Ten albums
in the UK, including three Number Ones; legendary strength-sapping
world tours etc). But Maiden stand for much more than that. A
people's band in every sense of the word, Maiden represent an
entire community of music fans. Just ask any of the hundreds of
thousands of fans that visit their website IRONMAIDEN.COM each
month. Your own visit to the site will illustrate the unique/no
bullshit relationship Maiden share with their fans, the bulletin
board boasting some particularly offensive discussions!
Doubtless, those same fans won't be surprised to find that 'BRAVE
NEW WORLD' is another up-and-at-them set from a band who don't
know the meaning of the word 'compromise'. It also happens to
be an expansive effort which confirms Maiden's position in the
pantheon of British rock alongside the likes of Black Sabbath,
Zeppelin and even Queen. "A lot of people have pointed out
that this album has a really classy edge," nods Bruce. "It's
still Maiden but it's got hooks and it's got really adventurous
songs. A few people have told us that the closest band they can
compare it to is Queen. That's incredibly flattering."
A 10 track, 70 minute effort, 'BRAVE NEW WORLD' is both resolutely
heavy, yet stirring and ambitious. Tracks like the fired-up 'Fallen
Angel' and the stomping 'The Mercenary' showcase Maiden's cut'n'thrust
style. The brooding nine minute-plus 'Dream Of Mirrors' sees the
band in epic form, while the percussive drive of 'Nomad' is a
soaring piece of Steve Harris-penned melodrama. Elsewhere, 'Blood
Brothers' sees the Maiden leader reflecting soberly on the subjects
of loss and fear set against a backdrop of strings and lush orchestration,
and topped by a rousing chorus. The title track and 'The Thin
Love Between Love And Hate' are both equally progressive and cerebral,
while 'Ghost Of The Navigator' and 'Out Of The Silent Planet'
boast a grandiose feel. "I think people will be genuinely
surprised by this record," states Bruce Dickinson. "Whichever
way you approach it it's got loads of integrity and it sounds
fucking great. To me it sounds like the best Iron Maiden record
you ever heard."
"I'm proud of this album," concurs Steve Harris. "Whether
it's flavour-of-the-month or whatever I don't know and I don't
really care. It's never been about that with Maiden. We've never
been fashionable and we probably never will be. But we've stuck
to our guns, done what we've wanted to do and taken the knocks.
To me, the only ambition we've ever had is to make sure that we
never let our fans down and I hope we never do." On the strength
of the aptly titled 'BRAVE NEW WORLD' there seems to be little
danger of that right now. More likely is Maiden's continued ability
to tear up the miles, roar onto the stage and continue to deliver
the goods to legions of fans worldwide on another ambitious, lavish
and globe-straddling world tour. The Beast, as they say, is well
and truly back. And the timing is perfect.
Phil Alexander - Editor, Kerrang! magazine London, England - 2000
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