| FACTS YOU SHOULD KNOW ABOUT THE AMA/BCAMA |
| What is the American Marketing Association (AMA)? |
| The
American Marketing Association is an international professional society
for members of the marketing community. Founded over 50 years ago, the
AMA provides an educational and social forum for marketers and is open
to anyone involved in the marketing industry. There are currently 90 professional
AMA chapters in Canada and the United States.
The BC Chapter, founded in 1955, is one of the most highly regarded chapters of any in North America based on our success in membership, programming and financial results. The BC Chapter has won the international Chapter of the Year Award in both 1995, 1996, and 1997. |
| MEMBERSHIP |
| The AMA is one of the largest marketing associations in the world with approximately 50,000 members. The BC Chapter has close to 600 professional members and over 150 student members. BCIT, SFU and UBC have AMA Collegiate Chapters on campus. |
| MEMBERSHIP DUES | |
| Student = $30 US per year. | |
| BC CHAPTER HIGHLIGHTS |
| In addition to four Professional Marketer Series speaker presentations, the BCAMA hosts four Member Only Breakfast Seminars, a Marketer of the Year banquet, the all-day Vision conference on marketing trends, two special events and programs for students. |
| TOP 10 REASONS TO BE A BCAMA STUDENT MEMBER |
| 10. BEST OF THE BEST |
| The BC Chapter of the American Marketing Association has been awarded "Chapter of the Year" for the past 3 years. Be a member of the most successful Chapter in AMA history! |
| 9. MEET THE PEOPLE THAT MATTER |
| At BCAMA events, you'll rub shoulders with brand managers, agency principals, market researchers, media specialists, not to mention former student members! Networking plays a critical role in securing employment…find out who's who in the local marketing industry. |
| 8. LEARN MORE = EARN MORE |
| You will hear from informative speakers and learn more about current topics in marketing at the BCAMA events throughout the year. It all starts with the annual "Marketer of the Year" presentation in September, followed by educational and professional seminars, special events and concludes with our all-day "Vision" conference in May. |
| 7. STUDENT MEMBERS SAVE BIG! |
| AMA Student Membership is discounted over 75%! Students pay only $30 US (~$45 CDN) per year versus the Professional rate of $140 US (~$210 CDN). Students also receive special reduced rates (up to 50% off) at local BCAMA events in Vancouver. |
| 6. TAKE ADVANTAGE OF "BRIDGE MEMBERSHIP" |
| Student Members can take advantage of "Bridge Membership" after graduation and receive savings on AMA professional dues and BCAMA event fees for an additional 3 years! This is an exclusive offer for Student Members that will "ease" the transition to Professional membership. |
| 5. SUBSCRIPTIONS TO MARKETING MAGS |
| As a Student Member you will receive a free subscription to Marketing, the BCAMA's award winning newsletter that covers the BC marketing scene, and 9 issues of Marketing News, which covers the latest international developments. You can also subscribe to additional AMA Journals and Publications at special rates. |
| 4. YOU'LL BE IN "THE BOOK" |
| You will be registered in, and receive a copy of, the BCAMA Member Roster which provides background information on all of our professional members. Its a list of who's who in marketing in British Columbia. |
| 3. INVEST IN YOURSELF |
| The AMA is one of the world's leading business associations with over 50,000 members world-wide. Membership is one of the most valuable investments you can make towards your marketing education and your career. |
| 2. FREE MONEY |
| As a member of the BCAMA, you are eligible to apply for the annual $1,000 Student Scholarship awarded each Spring. |
| 1. GET A JOB! |
| As you attend the numerous BCAMA events, you will learn about many companies involved in various aspects of marketing and get to know the people who could hire you in the future. |
The UBC Collegeate Chapter of BCAMA is managed by MA executive Sabrina Machel, BCAMA affiliate. Should you have any questions or comments about BCAMA, please write to her at: smayleim@interchange.ubc.ca
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