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September 7, 2000 (#0095)
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:: Nowhere ::

We see advertisements everywhere. On banners, buttons, e-mails, software, music, you name it. You might have not noticed it yet but as advertisers advertise anywhere, they also advertise nowhere.

What does this mean?

Several internet advertising companies are offering to put your ad on page not found error messages (also known as Error 404). So if the location one wishes to visit on the net is nowhere to be found, an ad will be displayed.

Now though interesting, it is neither new nor has to do anything with the Wadi. The new and interesting thing can be found at http://www.iol.co.il/wadilist (a page that can be found nowhere). Go there I'll wait for a second.

Thanks for coming back.

Seen it.

Zinnok, a Strat-Up accelerator that will "transform state-of-the-art technologies into solid, lucrative corporations" is advertising on pages that are nowhere to be found.

At first I wanted to bash them, but then I said to myself, hey, those guys got it. You see, when you are a Start-Up accelerator you play with all kinds of things that can be found nowhere. 3G wireless networks, Interactive Digital TVs, Artificial Intelligence Software, One-Time Pad encryption and so forth. And as one has to put his ads in his target market, Zinook ad is right where it should be - nowhere.

Nowhere is a great place to be. After all, no one will tell you your venture is going nowhere. It's allready there.

Wadi Writer #1 (Gray)
WadiList@mail.com

Links:

Advertise nowhere:
http://www.creativ-ads.com

Zinnok ad at nowhere:
http://www.iol.co.il/wadilist
http://www.iol.co.il/abcdefg
http://www.iol.co.il/123456

List Home:
http://www.oocities.org/wadilist


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