PIA - ROCEL SAMSON PARAS
#3 P. Burgos St. Tarlac, Tarlac
Telephone (045) 982-1796
Email cyberpol@mozcom.com
BACKGROUND SUMMARY
With over 10 years experience in the Television Broadcasting
Industry involving production, promotions, programming, account handling
and general management. Coupled with a stint in Corporate Communications
in an Advertising Agency has enhanced my expertise in Marketing related to
Communications. Strengths lies in Public Relations and in Product or
Corporate Strategic Planning
EDUCATION
Asian Institute of Management, Manila, Philippines, 1998-1999
Candidate for the degree of Master in Management
University of the Philippines, 1986
B.A. Communication, major in Broadcasting
PROFESSIONAL EXPERIENCE
Avigra Communication Group(Jakarta, Indonesia);1996 -1997
Marketing Manager
P.T. Cakrawala Andalas Televisi (Jakarta, Indonesia);1993 - 1996
Promotions & Publicity Manager
Organized the promotions & publicity department of the network during
startup operations including the formulation and implementation of
comprehensive all media campaign for image building and awareness
Produced all the corporate identification (print & audio-video) plus all
the marketing audio-visual presentations
Member of the Program Evaluation Committee responsible for:
a) Review and analysis of existing programs and recommends to management
revisions, re-formats, re-slotting, replacements or cancellations;
b) Developed criteria and standard for network programs;
Radio Philippines Network (RPN 9 ); 1986 -1993
Merchandising and Promotions Supervisor
OTHER INFORMATION